Manish Jha

https://lnkd.in/eYxeFrwW Tired of loudness issues on streaming platforms and FAST channels? Remind you of the "bad old days" of television commercials blaring during the breaks? My colleague Costa Nikols has written an outstanding piece detailing the new California Streaming Loudness regulation and what it will mean for content providers.

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Exciting news from the team at DTS, Inc.: we’ve added 52 U.S. markets to the DTS AutoStage Broadcaster Portal in the platform’s second expansion. DTS AutoStage gives radio broadcasters near real-time audience analytics that, until now, were largely available only to streaming services. These new markets bring data from 3,000+ additional stations and 162,000 more in-vehicle listeners, providing broadcasters with deeper insights that boost audience engagement. For too long, many local radio stations, particularly in smaller markets, lacked the data needed to compete effectively in a digital advertising environment. By bringing advanced measurement into the dashboard, we’re helping radio evolve, stay competitive, and continue serving communities across the country. Local radio remains one of the most trusted and immediate sources of information, especially in the car. We’re proud to keep expanding access to these insights for radio markets across the U.S., of every size. Learn more: https://lnkd.in/gaDd7KPQ

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Not so super Frank C. seems to never get the facts straight. Let''s take the time to review his latest 'drivel' 🧱 FACT CHECK: Setting the Record Straight on “5G Broadcast vs ATSC 3.0” 1️⃣ “5G Broadcast is advancing globally while ATSC 3.0 struggles.” ❌False. ATSC 3.0 is deployed in more countries and more receiver types than 5G Broadcast. Fact: ATSC 3.0 is on-air across the U.S., South Korea, Jamaica, and Brazil (TV 3.0), with additional trials in Canada, India, Mexico, and multiple European markets. Meanwhile, there are no nationwide 5G Broadcast deployments anywhere—only isolated MNO pilots in Germany, Austria, and China. 2️⃣ “ATSC 3.0 can’t be received on phones.” ❌Completely outdated. Fact: ATSC 3.0 reception is active on feature phones, smartphones, tablets, USB-C dongles, gateways, and TVs from multiple vendors. The ecosystem includes Saankhya/Tejas, MediaTek, SiliconDust, and others—commercial hardware, not prototypes. 3️⃣ “5G Broadcast is the only global standard (3GPP).” ❌ Misleading. Fact: ATSC 3.0 is an ITU-recognized international broadcast standard (BT.2037, BT.1877)—same global recognition level as DVB-T2 or ISDB-T. ATSC 3.0 is also natively IP, fully interoperable with 3GPP systems (that’s the foundation of B2X – Broadcast-to-Everything). 4️⃣ “Release 18 feMBMS is a game-changer.” ❌Hardly. Fact: Release 18 adds incremental improvements—larger guard intervals, extended SFN support, and optional return path—but it remains dependent on operator spectrum and core integration. ATSC 3.0 already exceeds feMBMS throughput, spectral efficiency, and modulation flexibility, operating independently in broadcast bands and enabling one-to-many delivery without network load. 5️⃣ “Brazil will also implement 5G Broadcast to complement TV 3.0.” ❌ Blatantly false. Fact: Brazil’s SBTVD Forum explicitly rejected 5G Broadcast for terrestrial TV services. TV 3.0 is based on ATSC 3.0 physical layer technology. The separate MNO-led study on mobile use cases is not part of TV 3.0 and has no official adoption. 6️⃣ “India is aligning with 5G Broadcast.” ❌ Misrepresented. Fact: India’s D2M (Direct-to-Mobile) initiative is ATSC 3.0-centric, jointly developed by Prasar Bharati, IIT Kanpur, and Saankhya Labs. Government agencies recognize ATSC 3.0 as the technical basis for large-scale D2M deployment. 7️⃣ “ATSC 3.0 is its own worst enemy.” ❌Wrong again. Fact: ATSC 3.0 is the only broadcast system proven to deliver UHD, HDR, datacasting, emergency alerts, and IP services at scale—while converging with telecom and satellite systems in real deployments. The global momentum speaks for itself—ATSC 3.0 is the broadcast foundation for the connected world. 🔧 Bottom Line feMBMS is a network feature. ATSC 3.0 is a full system. ATSC 3.0 delivers broadcast-grade performance today—independent, interoperable, and global. The world isn’t “swimming against the current.” It’s following the current—and that current flows through ATSC 3.0.

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Does #MXL replace SMPTE ST 2110? NO!! During one IABM Technology & Trends Roadmap working group calls, it was clear that many of us kept hearing incorrectly that MXL (Media eXchange Layer) is a replacement for ST 2110.  While at the North American Broadcasters Association (NABA) event this week in New York, I asked Felix Poulin from CBC/Radio-Canada and Vincent Trussart from Grass Valley to help clear this up. Thanks to Felix for providing a clear drawing! Help to get this detail out by reposting and sharing with your peer groups. For additional detail, figure 15 of this European Broadcasting Union (EBU) #DMF document shows the difference between streaming and exchange layer https://lnkd.in/eqsgAnxq

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These developments underline the urgency for broadcasters to find trusted, proven, and cost-effective alternatives as the remaining C-band satellite spectrum is repurposed. https://lnkd.in/eHDRRWhB

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Excited to share that Harmonic’s XOS™ Advanced Media Processor has been selected by Alcom to power its next-generation white-label IPTV headend service across Finland and Sweden. By leveraging our AI-powered EyeQ™ content-aware encoding and software-based playout-to-delivery architecture, Alcom is enabling mid-size operators to deliver outstanding broadcast and streaming experiences — with: ✅ Exceptional video quality ✅ Up to 50% bitrate savings ✅ Increased operational efficiency ✅ Greater scalability and service flexibility This deployment further strengthens Alcom’s position in the Nordic market while enabling regional operators to expand their portfolios and unlock new revenue opportunities. Thanks Alcom and Patrik Pada for your trust! A special thank you to our partner AgileTV with Koldo Unanue for the seamless integration - a great example of ecosystem collaboration delivering real value to customers. Proud to see how AI-driven encoding and high-density media processing continue to raise the bar for video delivery. #Harmonic #Alcom #AgileTV #XOS #AIEncoding #VideoStreaming #IPTV #Nordics #MediaTechnology #WhiteLabel #PlayoutToDelivery #Innovation https://lnkd.in/gPB7E9s7

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Breaking barriers in broadcast tech! iWedia is powering the future of ATSC 3.0 from strengthening market leadership with a proven broadcast stack to unveiling a strategic partnership with Skyworth delivering fully integrated, turnkey solutions for the U.S. market at CES 2026. Together, we’re accelerating certification, deployment, and real-world innovation in connected TV and NEXTGEN TV. Read more at the following links: https://lnkd.in/gPT7dUhq https://lnkd.in/gGDkXBaU

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Closed (or subscription) pirate IPTV services are often so slick, with professional UIs and even live Support, that users are convinced they are paying for a legitimate package. Learn how we can stop these hugely damaging platforms.

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🎉 StreamVX Joins the SRT Alliance to Advance Low-Latency Streaming Innovation 🎉 We’re excited to share that StreamVX is now a proud member of the SRT Alliance, a global community of over 700 industry leaders working together to make low-latency, secure video streaming more accessible and reliable across the public internet. At StreamVX, our mission is to provide robust and efficient video software solutions that meet the demands of modern broadcasters, telcos, and media platforms. We already integrated the SRT (Secure Reliable Transport) protocol into our product suite as it was a natural evolution of our efforts to ensure seamless video transmission even under unpredictable network conditions. 🔍 Why SRT? SRT is a free, open-source protocol originally developed by Haivision to address the challenges of live video streaming over unreliable networks. It enables secure, high-quality, and low-latency video delivery, making it an ideal foundation for real-time broadcasting, remote production, and hybrid workflows. By adopting SRT:     •    We expand interoperability with leading IP video infrastructures     •    Our customers gain access to broadcast-grade performance across a wide range of environments     •    We continue to future-proof our solutions for the dynamic demands of the video technology landscape Joining the SRT Alliance reflects our commitment to open innovation, collaboration, and delivering technologies that raise the bar in video quality and performance. We look forward to contributing to the continued development of SRT and supporting our customers with tools that power next-generation streaming workflows. 🔗 Learn more about the SRT Alliance: https://rebrand.ly/slr2jqa (https://rebrand.ly/db9pivc) 🌐 Explore StreamVX solutions: https://rebrand.ly/s9y319e (https://rebrand.ly/jgc79l4) #StreamVX #SRTAlliance #StreamingInnovation #VideoStreaming #IPVideo #BroadcastTech #LowLatencyStreaming #OpenSource #TechPartnership #FutureOfBroadcast

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