Andrés Gluecksmann

AI, Salesforce & the “SaaSpocalypse” When the Cloud Sneezes, Everyone Grabs a Jacket Marc Benioff says this isn’t Salesforce’s first “SaaSpocalypse” — and he’s right. Every tech downturn rewrites the rules, and the companies that survive aren’t the ones with the flashiest features… they’re the ones with the strongest fundamentals. AI is accelerating that divide. Platforms built for real enterprise value will thrive; those built for hype cycles will evaporate. The lesson? SaaS isn’t dying. It’s maturing and the next era belongs to AI‑native platforms that deliver measurable outcomes, not just subscriptions. https://lnkd.in/eNXNhnx #LifeSciences #DigitalTransformation #EnterpriseAI #SaaS #TechStrategy #InnovationLeadership @salesforce

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Salesforce Acquires Informatica for $8B: A Strategic Move or a Step Backward? Salesforce’s recent $8 billion acquisition of Informatica has certainly made headlines. But is this move a visionary leap into the future or a nostalgic nod to the past? Imagine a horse trader acquiring a wagon maker to compete in the burgeoning automobile industry of the early 20th century. While both were titans in their time, the world was rapidly shifting beneath their feet. In today’s era of Generative and Agentic AI, agility and innovation are paramount. Nimble, AI-first startups are redefining the technological landscape, delivering unprecedented solutions at speed and scale. In contrast, legacy giants like Salesforce and Informatica, despite their storied histories, may find themselves encumbered by outdated infrastructures and slower innovation cycles. Generative AI is like the the Hulk: immensely powerful but requiring careful handling. To truly harness its potential, it must be paired with cutting-edge technologies that have evolved rapidly—technologies that differ vastly from those of the past three decades. Attempting to make one elephant dance is challenging enough; orchestrating a duet between two could be a comedic spectacle. Enterprises today seek the grace and agility of a trained ballerina, not the cumbersome movements of legacy behemoths. This acquisition prompts a critical question: Are we witnessing a strategic evolution or a nostalgic consolidation? The future will favor those who adapt swiftly, not those who cling to past glories. What do you think? https://lnkd.in/gPVXsnVY

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Salesforce is the backbone of many organizations but keeping it cost-effective is no small task. In this clip from my conversation with Sankar S., Director IT at Georg Fischer Building Flow Solutions (formerly Uponor), we dive into one of the trickiest parts: license management. Sankar shared how his team approached the challenge, and how Valo gave them a clearer view into usage, access, and real cost savings. You can watch the full episode on YouTube, where we also cover security, reorganizations, and the evolving role of admins in the age of AI. Link in comments 👇

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The Agentforce Health team has been working tirelessly to bring the industry innovations that tackle its biggest bottleneck: manual, fragmented workflows. I'm pleased to say that the Spring '26 release is now generally available! Here's a look at the top innovations now live in Agentforce Health: Payer Contact Center: resolve inquiries faster with readily available member coverage, benefits, and claims data Utilization Management Enhancements: streamline prior authorization reviews and accelerate key decisions Integrated Care Management Enhancements: better capture key member information through AI-suggested responses Salesforce Go for Agentforce Health: simplify setup for admins and improve user experiences We couldn't be more excited to continue helping payers, providers, and public health improve patient outcomes. Learn more about these innovations: https://lnkd.in/g67Wpq2n

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Attention Salesforce MCE customers! Salesforce Marketing Cloud (SFMC) experienced a major security incident that expired all email links generated before January 21, causing widespread disruptions. The incident led to broken links, compliance issues, increased bounce rates, and severe damage to sender reputations, especially for Microsoft inboxes. To recover, senders should monitor DKIM pass rates, resend critical emails, test unsubscribe functionality, and update systems to accommodate longer tracking links. Building trust in email marketing requires staying ahead of security challenges, mailbox provider changes, and evolving consumer expectations. Great article from Validity Inc. thanks Luke Blows for finding it. https://lnkd.in/dDKXkpb2

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This is why #Salesforce and other enterprise tech vendors, especially those selling #AI products (like #Agentforce), are moving as much as they can to "consumption-based" licensing. And, this is why every enterprise needs to ensure they effectively negotiate with Salesforce and these enterprise tech vendors, ensure they have everything properly addressed to overcome the massive problems (upfront and down-stream cost exposure) that are tied to "consumption-based" licensing. These massive problems, by the way, are intentional, they help drive and accelerate revenue for these enterprise tech vendors, something their investors need to see. #negotiation #procurement https://lnkd.in/eZzjGhuf

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Saltbox Mgmt Unveils Halston Aerospace to Showcase Unified B2B Journey on Salesforce "Salesforce continues to get stronger at the platform level, and when you combine that with thoughtful design and deep implementation experience, you can create something genuinely differentiated. We built Halston to be transparent about what's possible, because seeing the experience matters, and we know how to build it." said Shane Smyth, CTO of Saltbox Mgmt. Read More: https://lnkd.in/dhXPbgRM #B2Bbuyingjourney #B2Bcommerce #B2BJourney #CROFirst #HalstonAerospace #News #Revenuemanagement #Salesandmarketing #Salesforce #SaltboxMgmt

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