Geeta Saini

Post-purchase regret occurs in 80% of enterprise technology decisions. To close a high-quality tech deal, providers need to understand an organization’s goals, desired outcomes and urgency. Learn how to identify the buyer profile of an organization and what four factors to consider: https://gtnr.it/3YEPUtl #GartnerHT #Technology #TechBuying

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Post-purchase regret occurs in 80% of enterprise technology decisions. To close a high-quality tech deal, providers need to understand an organization’s goals, desired outcomes and urgency. Learn how to identify the buyer profile of an organization and what four factors to consider: https://gtnr.it/3YEPUtl #GartnerHT #Technology #TechBuying

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In today’s AI-driven marketing landscape, your martech stack is the backbone of your strategy—but without a clear roadmap, investments can become fragmented and fail to deliver measurable impact. Build a roadmap that aligns technology with business outcomes and accelerates growth: https://gtnr.it/3KRK1EI #GartnerMKTG #Martech #GenAI

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AI sales agents aren't just chatbots—they're your 24/7 team closing deals while you sleep. They offer constant engagement, smooth platform connections, scaling without hiring, and AI-to-AI commerce. More sales, less follow-up, more growth focus.

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Growing #cloud complexity demands granular visibility into costs to make the most of your investments. Learn how IBM Cloudability helped @Epsilon unlock: - 95%+ CUDs coverage - 200% increase in AWS MAP credits - Comprehensive multi-cloud spend analytics Read the case study from Apptio, an IBM Company to learn how:

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The #SalesEnablement Platform market is rapidly transforming, evolving from simple content management to an AI-driven engine for sales productivity. This new era is defined by intelligent sales assistants, AI sales coaches, and the emergence of autonomous Agentic AI, all poised to revolutionize how sales teams operate. https://lnkd.in/gReDyfyd

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Presales Leader: “We want to show our impact.” Homerun: “How are you sharing your presales data across the org?” Presales Leader: “We have 3 SE fields in SFDC.” Homerun: “We need to chat…” Your SE/SC/SA team learns incredibly value information as they work their deals. That means you should be sitting on TONS of 'presales data' that no one else in your company has… but everyone wants. Examples? ----- 💰 SALES: What are the technical blockers putting deals at risk so we can strategize before we lose them? 🛠️ PRODUCT: What are the product gaps that are losing us deals so we get you work-arounds before we lose them... and so we can prioritize our roadmap to be more competitive? 🤝 POST-SALES / CUSTOMER SUCCESS: We want a pre-sales to post-sales transition that doesn't kill all the goodwill that you built up getting them to close... so tell us EVERYTHING you did, showed, talked about, tested, proved, are concerned about, and committed to during the entirety of the technical sales cycle! We want it ALL! 👋 PRODUCT MARKETING: What defines good vs. bad ‘technical fits’ to guide our ICP definitions, collateral creation, and lead gen efforts? 📈 C-SUITE: How can we close more deals, faster as a company to hit our revenue targets and growth goals? ----- You have the Presales Data to help all these teams be more successful… so… 💬 Share it 💪 Make an impact 💸 Show your value 🪑 Earn your seat at the table ----- Not sure how to capture all this presales data? Or even what data to capture? Worried about adding ‘admin burden’ to your SE/SC/SA team? Request a demo of Homerun Presales and let us show you the way: https://lnkd.in/g_85xBB2 There’s a reason Homerun is the #1 presales platform... that customers call Homerun "world-class presales in-a-box" with all the ‘presales AI’ you need... that we have an 8-year track record of success working with your fellow presales peers from publicly-traded companies to startups. Let’s chat. 😎

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Still relying on cold calls and generic pitches? Modern sales and marketing isn’t about doing more—it’s about doing it smarter. This blog explores how leading B2B teams are refining their strategies to drive real results. 👉 Read more to stay ahead : https://ow.ly/k1SX50Wkwee #B2BSales #SmartMarketing #GrowthStrategy

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