“John is a charismatic leader who embodies everything that’s great about LUNAR – confidence without attitude, deep design chops, and a willingness to see the best in everyone. His leadership has been crucial in establishing a vision for the LUNAR-McKinsey partnership while ensuring that we hold onto LUNAR’s unique culture. John’s been a great friend and mentor in shaping the Strategy offering at LUNAR. ”
About
Global design executive, advisor, educator and author. I am focusing my deep experience…
Services
Experience
Education
Publications
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More than a feeling: Ten design practices to deliver business value
McKinsey & Company
See publicationDesign-led companies are outperforming their S&P 500 competition by wide margins. This article points to how those companies are using design in their organizations to stay ahead of their competition.
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Design Like Apple
Wiley
See publicationFrom his earliest days at Apple, Steve Jobs set the standard that all products should be “insanely great.” Apple sees design as a tool for creating beautiful experiences that surprise and delight, but also convey a point of view down to the smallest detail—from the tactile feedback of a keyboard to the out-of-the-box experience of an iPhone package. This is no accident; the entire Apple organization is designed to give top priority to design considerations.
Design Like Apple uncovers the…From his earliest days at Apple, Steve Jobs set the standard that all products should be “insanely great.” Apple sees design as a tool for creating beautiful experiences that surprise and delight, but also convey a point of view down to the smallest detail—from the tactile feedback of a keyboard to the out-of-the-box experience of an iPhone package. This is no accident; the entire Apple organization is designed to give top priority to design considerations.
Design Like Apple uncovers the lessons from Apple’s singular approach to product creation, manufacturing, delivery, and customer experience. Learn how design can create a competitive advantage by delivering beauty, ingenuity, and charisma. Get guidance on how to nurture taste, talent, and a design culture at every level of your organization. Help your employees zoom out to view the big picture, see the relationships between objects and the space around them, and understand the product’s context so that they can design a compelling and infinitely useful system for your customers. Gain the courage to relentlessly prototype. And finally, find your voice as a brand and a business.
Projects
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SF Prep!
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Less than a third of San Franciscans are ready for a major earthquake--and its aftermath. We took up the Good Design Challenge posed by AIA-SF and designed a new system for engaging an entire population in a lifestyle of preparedness. This is just one example of the kinds of design thinking projects I'm leading in our Insights & Strategy work at LUNAR.
Other creatorsSee project
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