Ron Hirson

Methods and apparatuses to connect people for real time communications via optional advertisements presented via directory assistance. One embodiment includes: receiving a directory assistance request from a user over a telephonic connection with the user; providing directory assistance information responsive to the directory assistance request; presenting an option related to an advertisement to the user; if the user declines the option, charging the user a fee for providing the directory… Show more

Methods and apparatuses to connect people for real time communications via optional advertisements presented via directory assistance. One embodiment includes: receiving a directory assistance request from a user over a telephonic connection with the user; providing directory assistance information responsive to the directory assistance request; presenting an option related to an advertisement to the user; if the user declines the option, charging the user a fee for providing the directory assistance information; and if the user accepts the option, reducing the fee for providing the directory assistance information.
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This invention relates generally to a transactions network and to a method and system for managing electronic transactions, in particular merchant offers such as voucher entries having discounts associated with them. A voucher application module stores a record of each time that a respective voucher entry of a plurality of voucher entries stored in the data store is redeemed. A score calculator calculates a redemption rate at which the voucher entry is redeemed. A ranking module ranks the… Show more

This invention relates generally to a transactions network and to a method and system for managing electronic transactions, in particular merchant offers such as voucher entries having discounts associated with them. A voucher application module stores a record of each time that a respective voucher entry of a plurality of voucher entries stored in the data store is redeemed. A score calculator calculates a redemption rate at which the voucher entry is redeemed. A ranking module ranks the voucher entries based one the scores of the voucher entries of a plurality of the merchant accounts. A notification module preferentially transmits voucher entries that are displayed in accordance with their ranking.
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Methods and systems to facilitate real time communications and/or commerce via a social network. In one embodiment, communication references are provided to facilitate the requests for real time communications with a member of the social network via a connection provider, which performs scheduling, filtering, payment processing, etc. for the member of the social network. In one embodiment, a method includes, responsive to a request from a first member of a social network, determining a… Show more

Methods and systems to facilitate real time communications and/or commerce via a social network. In one embodiment, communication references are provided to facilitate the requests for real time communications with a member of the social network via a connection provider, which performs scheduling, filtering, payment processing, etc. for the member of the social network. In one embodiment, a method includes, responsive to a request from a first member of a social network, determining a preference of a second member of the social network based at least in part on a characteristic of a social connection between the first and second members who are not socially directly connected in the social network; and facilitating real time communications between the first and second members in accordance with the preference. In one embodiment, the presentation of the advertisement or the advertiser is at least partially based on the social network.
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Methods and apparatuses to facilitate searches of communication references for real time communication connections. One embodiment includes: one or more web servers to assign a communication reference to an advisor for distribution by the advisor in one or more documents, to associate at least one keyword with the communication reference, to receive from the advisor a bid price on the keyword associated with the communication reference, and to present the communication reference selected based… Show more

Methods and apparatuses to facilitate searches of communication references for real time communication connections. One embodiment includes: one or more web servers to assign a communication reference to an advisor for distribution by the advisor in one or more documents, to associate at least one keyword with the communication reference, to receive from the advisor a bid price on the keyword associated with the communication reference, and to present the communication reference selected based at least in part on the bid price in response to a search related to the keyword; a session border controller to interface with a packet switched network; and one or more telecommunication servers to determine contact information of the advisor based on the communication reference used by a customer to request a communication connection to the advisor, and to connect the customer to the advisor for real time communications using the determined contact information.
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Methods and apparatuses to connect telephone calls and track information about the telephone calls resulting from advertisements for groups of advertisers. In one embodiment, a method includes: determining a geographic area after receiving a telephone call to a first telephone number publicized in an advertisement; determining a telephone number of a first advertiser; and connecting the telephone call to the telephone number of the first advertiser, the first advertiser billed for the… Show more

Methods and apparatuses to connect telephone calls and track information about the telephone calls resulting from advertisements for groups of advertisers. In one embodiment, a method includes: determining a geographic area after receiving a telephone call to a first telephone number publicized in an advertisement; determining a telephone number of a first advertiser; and connecting the telephone call to the telephone number of the first advertiser, the first advertiser billed for the advertisement based on telephonic connections made to connect the first advertiser and telephone calls to the first telephone number.
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Systems and methods to provide telephonic connections. In one embodiment, a method includes: providing a listing on a marketplace, the listing including an assigned reference to be used to initiate a real time communication connection; and billing for a real time communication lead generated from presenting the listing in response to a real time communication initiated via the reference. In one embodiment, a method includes: conducting online auction of telephonic leads; determining a way to… Show more

Systems and methods to provide telephonic connections. In one embodiment, a method includes: providing a listing on a marketplace, the listing including an assigned reference to be used to initiate a real time communication connection; and billing for a real time communication lead generated from presenting the listing in response to a real time communication initiated via the reference. In one embodiment, a method includes: conducting online auction of telephonic leads; determining a way to present listings based at least partially on received price bids on the telephonic leads (e.g., the order of placement, the selection for placement, etc); and providing the listings with information to initiate a telephonic connection in a way trackable to measure a number of telephonic calls generated from presenting the listings.
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Methods and apparatuses to provide telephonic connections to members of a social network. One embodiment includes: identifying a first member connected to a second member in a social network; determining whether profile data of the first member of the social network includes a telephonic reference of the first member; presenting a user interface element to the second member over a data communication network in response to a determination that the profile data of the first member includes the… Show more

Methods and apparatuses to provide telephonic connections to members of a social network. One embodiment includes: identifying a first member connected to a second member in a social network; determining whether profile data of the first member of the social network includes a telephonic reference of the first member; presenting a user interface element to the second member over a data communication network in response to a determination that the profile data of the first member includes the telephonic reference of the first member; and responsive to a selection of the user interface element, initiating a first telephonic connection to the first member using the telephonic reference of the first member and a second telephonic connection to the second member to provide a telephonic connection between the first member and the second member. Show less

Systems and methods to reward referrals via mobile communications are described. In one aspect, a system includes an interchange and a data storage facility storing a value in association with a first phone number. The interchange includes a common format processor and a plurality of converters to interface with a plurality of different controllers of mobile communications. The converters are configured to communicate with the common format processor in a common format and with the controllers… Show more

Systems and methods to reward referrals via mobile communications are described. In one aspect, a system includes an interchange and a data storage facility storing a value in association with a first phone number. The interchange includes a common format processor and a plurality of converters to interface with a plurality of different controllers of mobile communications. The converters are configured to communicate with the common format processor in a common format and with the controllers in different formats. The common format processor is configured to use one converter of the plurality of converters to communicate with a first mobile phone at the first phone number to confirm a payment request and identify the second phone number. In response to confirmation of the payment request, the common format processor rewards the user of the second mobile phone via a code representing a benefit.
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Systems and methods to accelerate transactions made via mobile communications. In one aspect, a system includes: a data storage facility to store information associated with past payment transactions and an interchange coupled with the data storage facility. The interchange includes a common format processor and a plurality of converters to interface with a plurality of controllers. The converters are configured to communicate with the controllers in different formats, and to communicate with… Show more

Systems and methods to accelerate transactions made via mobile communications. In one aspect, a system includes: a data storage facility to store information associated with past payment transactions and an interchange coupled with the data storage facility. The interchange includes a common format processor and a plurality of converters to interface with a plurality of controllers. The converters are configured to communicate with the controllers in different formats, and to communicate with the common format processor in a common format. After a payment request identifying the phone number is received in the interchange, the common format processor is to determine whether to skip mobile communications with a mobile phone at the phone number to confirm/authenticate the request, based on real time information about the current transaction, the historical transaction data related to the phone number, and other data such as social graph data related to the user of the phone number.
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Methods and apparatuses to provide user interfaces dynamically customized according to partners through which the user interfaces are accessed in a customer acquisition process. One embodiment includes providing to a plurality of entities a platform, configured to assign references for embedding in listings for presentation and configured to connect people for real time communications according to the references embedded in the listings, the references to be used to request the platform to… Show more

Methods and apparatuses to provide user interfaces dynamically customized according to partners through which the user interfaces are accessed in a customer acquisition process. One embodiment includes providing to a plurality of entities a platform, configured to assign references for embedding in listings for presentation and configured to connect people for real time communications according to the references embedded in the listings, the references to be used to request the platform to provide the connections; responsive to a request received via a first entity of the plurality of entities, presenting a user interface of the platform in a first format to identify the first entity; and responsive to a request received via a second entity of the plurality of entities, presenting the user interface of the platform in a second format to identify the second entity. Show less

Systems and methods are provided to facilitate on-site processing of transaction requests. In one aspect, a system includes a data storage facility to store an account identifier of a user and a phone number of the user and an interchange coupled with the data storage facility. The interchange includes a common format processor and a plurality of converters to interface with a plurality of different controllers of mobile communications. The converters are configured to communicate with the… Show more

Systems and methods are provided to facilitate on-site processing of transaction requests. In one aspect, a system includes a data storage facility to store an account identifier of a user and a phone number of the user and an interchange coupled with the data storage facility. The interchange includes a common format processor and a plurality of converters to interface with a plurality of different controllers of mobile communications. The converters are configured to communicate with the controllers in different formats and to communicate with the common format processor in a common format to transmit a message to a telephone at the telephone number of the user to prompt the user to confirm a request and to receive a confirmation of the request via the telephone. The request is received via a user interface embedded in a web page of a first website without reloading or refreshing the web page. Show less

Methods and apparatuses to provide services to people who wish to make connections for real time communication, such as live telephone conversation, chat, video conferencing, etc. In one embodiment, a method includes: an application receiving a representation of an object including a reference to a remote system and a callee; the application communicating with the remote system via the reference to the remote system and the callee to determine a rendering of the object; and the application… Show more

Methods and apparatuses to provide services to people who wish to make connections for real time communication, such as live telephone conversation, chat, video conferencing, etc. In one embodiment, a method includes: an application receiving a representation of an object including a reference to a remote system and a callee; the application communicating with the remote system via the reference to the remote system and the callee to determine a rendering of the object; and the application rendering the object identifying a state of the callee for accepting a request for real time communication, the object selectable to at least initiate a request for real time communication with the callee. Show less

In one aspect, a system includes an interchange with a data storage facility. The interchange includes a common format processor and a plurality of converters to interface with a plurality of different controllers of mobile communications. The converters are configured to communicate with the common format processor in a common format and to communicate with the controllers in different formats. The interchange is to receive a request identifying a source phone number and a destination phone… Show more

In one aspect, a system includes an interchange with a data storage facility. The interchange includes a common format processor and a plurality of converters to interface with a plurality of different controllers of mobile communications. The converters are configured to communicate with the common format processor in a common format and to communicate with the controllers in different formats. The interchange is to receive a request identifying a source phone number and a destination phone number, use a first converter to communicate with a mobile phone at the source phone number to obtain a confirmation of the request, obtain an amount of funds from a funding source associated with the source phone number, and use a second converter to transmit a message to a mobile phone at the destination phone number to indicate the availability of the amount of funds.
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Methods and apparatuses to block calls from reaching destinations. In one embodiment, a method includes: receiving a call for a connection to an entity via a reference; based on the reference used for the call, determining a reference of the entity; determining whether the call is to be blocked; and responsive to a determination that the call is not to be blocked, establishing the connection to the entity using the reference of the entity.

Systems and methods to determine prices for communication leads generated from pay for performance advertisements. In one embodiment, a method includes: providing an advertisement with a reference to customers on behalf of a specific party; facilitating communications between the party and a customer via the reference; and charging the party according to a price bid specified by the party in response to a lead to communications between the party and the customer facilitated via the reference… Show more

Systems and methods to determine prices for communication leads generated from pay for performance advertisements. In one embodiment, a method includes: providing an advertisement with a reference to customers on behalf of a specific party; facilitating communications between the party and a customer via the reference; and charging the party according to a price bid specified by the party in response to a lead to communications between the party and the customer facilitated via the reference. In one embodiment, a fee for the communication leads is determined according to the price bid specified by the party for the advertisement and at least one predetermined rule, which may be based on the geographic area of the advertisement, the categories of the advertisement, the price bids of a selected set of advertisements, and/or the query that causes the advertisement to be presented. Show less

Systems and methods are provided to facilitate online transactions via mobile communications. In one aspect, a system includes a data storage facility and an interchange coupled with the data storage facility that stores purchase receipts in association with phone numbers. The interchange includes a common format processor and a plurality of converters to interface with a plurality of different controllers of mobile communications. The converters are configured to communicate with the… Show more

Systems and methods are provided to facilitate online transactions via mobile communications. In one aspect, a system includes a data storage facility and an interchange coupled with the data storage facility that stores purchase receipts in association with phone numbers. The interchange includes a common format processor and a plurality of converters to interface with a plurality of different controllers of mobile communications. The converters are configured to communicate with the controllers in different formats and with the common format processor in a common format, to obtain a confirmation of a payment request that identifies a phone number, a merchant and a purchase from the merchant. After a confirmation is received, the interchange is to use funds associated with the phone number to pay the merchant for the purchase and to receive and store a receipt for the purchase from the merchant. Show less

Systems and methods to provide credits or refunds via mobile phones. In one aspect, a system includes an interchange and a data storage facility storing phone numbers and records of payments associated with the phone numbers. The interchange includes a common format processor and a plurality of converters to interface with a plurality of different controllers of mobile communications. The converters are configured to communicate with the common format processor in a common format and to… Show more

Systems and methods to provide credits or refunds via mobile phones. In one aspect, a system includes an interchange and a data storage facility storing phone numbers and records of payments associated with the phone numbers. The interchange includes a common format processor and a plurality of converters to interface with a plurality of different controllers of mobile communications. The converters are configured to communicate with the common format processor in a common format and to communicate with the controllers in different formats. The common format processor is to determine a phone number in response to a request from a merchant, to store data representing an amount credited or refunded to the phone number according to the request from the merchant, and to use one of the converters to communicate a message to the mobile phone to indicate availability of the refund or credit.
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Systems and methods to propagate and redeem offers via mobile communications. In one aspect, a system includes an interchange and a data storage facility storing a value in association with a first phone number. The interchange includes a common format processor and a plurality of converters to interface with a plurality of different controllers of mobile communications. The converters are configured to communicate with the common format processor in a common format and with the controllers in… Show more

Systems and methods to propagate and redeem offers via mobile communications. In one aspect, a system includes an interchange and a data storage facility storing a value in association with a first phone number. The interchange includes a common format processor and a plurality of converters to interface with a plurality of different controllers of mobile communications. The converters are configured to communicate with the common format processor in a common format and with the controllers in different formats. The common format processor is to re-associate the value with a second phone number and to use one converter of the converters to communicate a reference of the value to a telephonic apparatus at the second phone number, in response to a request from a telephonic apparatus at the first phone number, when the request includes the second phone number and a reference to the value. Show less

In one aspect, a system includes an interchange with a data storage facility to store data associating an offer with a phone number. The interchange includes a common format processor and a plurality of converters to interface with a plurality of different controllers of mobile communications. The converters are configured to communicate with the common format processor in a common format and to communicate with the controllers in different formats. The common format processor is configured to… Show more

In one aspect, a system includes an interchange with a data storage facility to store data associating an offer with a phone number. The interchange includes a common format processor and a plurality of converters to interface with a plurality of different controllers of mobile communications. The converters are configured to communicate with the common format processor in a common format and to communicate with the controllers in different formats. The common format processor is configured to use one of the converters to communicate with a mobile phone at the phone number to process a payment to a merchant, to determine, for the payment, whether the offer is applicable based on the data associating the offer with the phone number, and to apply a benefit of the offer towards the payment if the offer is applicable. Show less

One embodiment of the present invention provides a method and apparatus to track demand partners in a pay-per call performance based advertising system. In one embodiment, the method and apparatus include assigning at least one telephonic reference to an advertiser, the reference is to be included in an advertisement on a media channel of a demand partner. The advertiser is assessed a charge based at least in part on telephonic connections to the advertiser via the telephonic reference. The… Show more

One embodiment of the present invention provides a method and apparatus to track demand partners in a pay-per call performance based advertising system. In one embodiment, the method and apparatus include assigning at least one telephonic reference to an advertiser, the reference is to be included in an advertisement on a media channel of a demand partner. The advertiser is assessed a charge based at least in part on telephonic connections to the advertiser via the telephonic reference. The demand partner tracked with a predefined tracking model based at least in part on activity related to the telephonic reference. Show less

A method and apparatus for prioritizing a listing of information providers according to a fee value and availability status indicated for the information providers, and providing a set of one or more information provider identifiers that satisfy a request for a type of information provider that has been received from a user over the Internet. The set of information provider identifiers are ranked according to their associated fee values and availability status. A set of one or more files are… Show more

A method and apparatus for prioritizing a listing of information providers according to a fee value and availability status indicated for the information providers, and providing a set of one or more information provider identifiers that satisfy a request for a type of information provider that has been received from a user over the Internet. The set of information provider identifiers are ranked according to their associated fee values and availability status. A set of one or more files are generated to display the set of information provider identifiers. The set of files are transmitted to the user, and the user is provided access to an information provider identified by one of the set of information provider identifiers. Show less

In one embodiment, the invention provides a method for pay-per-call advertising and billing. A method, comprises generating a web page listing a plurality of merchant entries; and providing a option to reveal a phone number of at least one merchant entry of the plurality of merchant entries.

Systems and methods are provided to facilitate online transactions via mobile communications. In one aspect, a system includes a data storage facility and an interchange coupled with the data storage facility that stores data associating a phone number with an account, such as a balance of the account, identification information of a plurality of funding sources, and security data for authentication. The interchange includes a common format processor and a plurality of converters to interface… Show more

Systems and methods are provided to facilitate online transactions via mobile communications. In one aspect, a system includes a data storage facility and an interchange coupled with the data storage facility that stores data associating a phone number with an account, such as a balance of the account, identification information of a plurality of funding sources, and security data for authentication. The interchange includes a common format processor and a plurality of converters to interface with a plurality of different controllers of mobile communications. The converters are configured to communicate with the controllers in different formats and with the common format processor in a common format, to facilitate authentication of the payment requests received from various payment terminals. The requests are authenticated via both the security data and communications with a mobile phone having the phone number. After the authentication, the payments are effected using the account. Show less

Systems and methods are provided to facilitate online transactions via mobile communications. In one aspect, a system includes a data storage facility to store account information with a phone number of the user and an interchange coupled with the data storage facility. The interchange includes a common format processor and a plurality of converters to interface with a plurality of different controllers of mobile communications. The converters are configured to communicate with the controllers… Show more

Systems and methods are provided to facilitate online transactions via mobile communications. In one aspect, a system includes a data storage facility to store account information with a phone number of the user and an interchange coupled with the data storage facility. The interchange includes a common format processor and a plurality of converters to interface with a plurality of different controllers of mobile communications. The converters are configured to communicate with the controllers in different formats; and the converters are configured to communicate with the common format processor in a common format to facilitate authentication of the user to sign in the account. Show less

Systems and methods are provided to facilitate online transactions via mobile communications. In one aspect, a system includes a data storage facility to store an account and a phone number associated with the account and an interchange coupled with the data storage facility. The interchange includes a common format processor and a plurality of converters to interface with a plurality of different controllers of mobile communications. The converters are configured to communicate with the… Show more

Systems and methods are provided to facilitate online transactions via mobile communications. In one aspect, a system includes a data storage facility to store an account and a phone number associated with the account and an interchange coupled with the data storage facility. The interchange includes a common format processor and a plurality of converters to interface with a plurality of different controllers of mobile communications. The converters are configured to communicate with the controllers in different formats and to communicate with the common format processor in a common format. The common format processor is to select a first controller based at least in part on reducing cost, and to instruct the first controller of the controllers, via a first converter of the converters, to transmit a first message to a mobile device at the phone number to facilitate a transaction related to funds associated with the phone number. Show less

Methods and apparatuses for sorting seller listings or advertisements of a seller network. In one embodiment, a method includes: determining an indicator of potential revenue for a first party from price information of a list of entities, wherein revenue generated according to the price information of at least some of the list of entities is to be split among a plurality of parties; and, sorting the list of entities into a first list based at least partially on the indicator of potential… Show more

Methods and apparatuses for sorting seller listings or advertisements of a seller network. In one embodiment, a method includes: determining an indicator of potential revenue for a first party from price information of a list of entities, wherein revenue generated according to the price information of at least some of the list of entities is to be split among a plurality of parties; and, sorting the list of entities into a first list based at least partially on the indicator of potential revenue. Show less

Systems and methods are provided to improve security of payment transactions via mobile communications. In one aspect, a system includes an interchange having a common format processor and a plurality of converters to interface with a plurality of different controllers of mobile communications. The converters are configured to communicate with the controllers in different formats and to communicate with the common format processor in a common format for the confirmation of payment requests… Show more

Systems and methods are provided to improve security of payment transactions via mobile communications. In one aspect, a system includes an interchange having a common format processor and a plurality of converters to interface with a plurality of different controllers of mobile communications. The converters are configured to communicate with the controllers in different formats and to communicate with the common format processor in a common format for the confirmation of payment requests, made via mobile phones. The common format processor is to determine a risk of a payment request being fraudulent based on the personal identification information associated with a mobile phone and, after the payment request is confirmed and when the risk is below a threshold, to communicate one or more premium messages to the mobile phone to collect funds to fulfill the payment request. Show less

Systems and methods are provided to facilitate online transactions via mobile communications. In one aspect, a system includes a plurality of converters to interface with a plurality of controllers in different formats for delivery of premium messages; and a common format processor coupled with the plurality of converters in a common format to send the premium messages. In one embodiment, the common format processor is to obtain an authorization for the initiation of communications with a… Show more

Systems and methods are provided to facilitate online transactions via mobile communications. In one aspect, a system includes a plurality of converters to interface with a plurality of controllers in different formats for delivery of premium messages; and a common format processor coupled with the plurality of converters in a common format to send the premium messages. In one embodiment, the common format processor is to obtain an authorization for the initiation of communications with a mobile phone of a user for subsequent payments to a merchant. After obtaining the authorization, the common format processor may directly initiate communications with the mobile phone, using one of the converters, to obtain confirmation of payments directly requested by the merchant. Upon confirmation with the mobile phone, the common format processor may send premium messages to the mobile phone to collect funds for making the confirmed payments. Show less

Systems and methods are provided to facilitate online transactions via mobile communications. In one aspect, a system includes an interchange and a data storage facility to associate an account identifier with a telephone number. The interchange includes a common format processor and a plurality of converters to interface with a plurality of different controllers of mobile communications. The converters are to communicate with the controllers in different formats and to communicate with the… Show more

Systems and methods are provided to facilitate online transactions via mobile communications. In one aspect, a system includes an interchange and a data storage facility to associate an account identifier with a telephone number. The interchange includes a common format processor and a plurality of converters to interface with a plurality of different controllers of mobile communications. The converters are to communicate with the controllers in different formats and to communicate with the common format processor in a common format. The common format processor is to instruct a first controller of the controllers, via a first converter of the converters, to transmit a message to a telephone at the telephone number to confirm a transaction to fund the account identified by the account identifier, to transmit, via the first converter, one or more premium messages to the telephone to collect funds, and to add the funds to the account. Show less

Systems and methods are provided to facilitate online transactions via mobile communications. In one aspect, a system includes a plurality of converters to interface with a plurality of controllers in different formats for delivery of premium messages; and a common format processor coupled with the plurality of converters in a common format to send the premium messages. In one embodiment, the common format processor is to receive a web request from a mobile phone, in response to a user… Show more

Systems and methods are provided to facilitate online transactions via mobile communications. In one aspect, a system includes a plurality of converters to interface with a plurality of controllers in different formats for delivery of premium messages; and a common format processor coupled with the plurality of converters in a common format to send the premium messages. In one embodiment, the common format processor is to receive a web request from a mobile phone, in response to a user selection within a mobile application executed separately from a browser application on the mobile phone, to provide a web page in response to confirm a pre-defined purchase, to transmit at least one premium message to the mobile phone using a first converter to obtain funds for the pre-defined purchase, and to communicate with the merchant to make the pre-defined purchase on behalf of the user. Show less

Systems and methods are provided to facilitate online transactions via mobile communications. In one aspect, a system includes a communication interface to receive an input from a merchant; a plurality of converters to interface with a plurality of controllers for delivery of premium messages sent by the system to collect funds for purchases made by customers; and a common format processor coupled with the plurality of converters to send the premium messages. The common format processor… Show more

Systems and methods are provided to facilitate online transactions via mobile communications. In one aspect, a system includes a communication interface to receive an input from a merchant; a plurality of converters to interface with a plurality of controllers for delivery of premium messages sent by the system to collect funds for purchases made by customers; and a common format processor coupled with the plurality of converters to send the premium messages. The common format processor determines a combination of one or more premium messages, in response to a first customer making a first purchase from the merchant at a first price. The total price of the one or more premium messages is based on the first price and a portion of service charges associated with the one or more premium messages, where the portion is specified by the input received via the interface. Show less

In one embodiment, the invention provides a method. The method includes assigning a unique telephone number to an advertiser; providing an advertisement on a media channel on behalf of the advertiser, the advertisement including one of the unique telephone number and a reference to the unique telephone number; monitoring telephone calls to the unique telephone number; and billing the advertiser for telephone calls to the unique telephone number in accordance with a predefined model.

Methods and apparatuses to provide services to people who wish to make connections for real time communication, such as live telephone conversation, chat, video conferencing, etc. In one embodiment, a method includes: receiving in a system a call back time window for a request from a first entity to establish a media connection for real time communication with a second entity, the call back time window being specified by the first entity to indicate a period of time including a current time… Show more

Methods and apparatuses to provide services to people who wish to make connections for real time communication, such as live telephone conversation, chat, video conferencing, etc. In one embodiment, a method includes: receiving in a system a call back time window for a request from a first entity to establish a media connection for real time communication with a second entity, the call back time window being specified by the first entity to indicate a period of time including a current time during which the first entity is available for real time communication with the second entity; and attempting to establish the media connection between the first entity and the second entity according to the call back time window. Show less

A method and apparatus for prioritizing a listing of information providers according to a fee value and availability status indicated for the information providers, and providing a set of one or more information provider identifiers that satisfy a request for a type of information provider that has been received from a user over the Internet. The set of information provider identifiers are ranked according to their associated fee values and availability status. A set of one or more files are… Show more

A method and apparatus for prioritizing a listing of information providers according to a fee value and availability status indicated for the information providers, and providing a set of one or more information provider identifiers that satisfy a request for a type of information provider that has been received from a user over the Internet. The set of information provider identifiers are ranked according to their associated fee values and availability status. A set of one or more files are generated to display the set of information provider identifiers. The set of files are transmitted to the user, and the user is provided access to an information provider identified by one of the set of information provider identifiers. Show less

Methods and apparatuses to facilitate searches of communication references for real time communication connections. One embodiment includes: one or more web servers to assign a communication reference to an advisor for distribution by the advisor in one or more documents, to associate at least one keyword with the communication reference, to receive from the advisor a bid price on the keyword associated with the communication reference, and to present the communication reference selected based… Show more

Methods and apparatuses to facilitate searches of communication references for real time communication connections. One embodiment includes: one or more web servers to assign a communication reference to an advisor for distribution by the advisor in one or more documents, to associate at least one keyword with the communication reference, to receive from the advisor a bid price on the keyword associated with the communication reference, and to present the communication reference selected based at least in part on the bid price in response to a search related to the keyword; a session border controller to interface with a packet switched network; and one or more telecommunication servers to determine contact information of the advisor based on the communication reference used by a customer to request a communication connection to the advisor, and to connect the customer to the advisor for real time communications using the determined contact information. Show less

A system is described to facilitate online transactions via mobile communications, including a plurality of converters to interface with a plurality of controllers in different formats for delivery of premium messages, and a common format processor coupled with the plurality of converters in a common format to send the premium messages. The common format processor receives a web request from a mobile phone, in response to a user selection within a mobile application executed separately from a… Show more

A system is described to facilitate online transactions via mobile communications, including a plurality of converters to interface with a plurality of controllers in different formats for delivery of premium messages, and a common format processor coupled with the plurality of converters in a common format to send the premium messages. The common format processor receives a web request from a mobile phone, in response to a user selection within a mobile application executed separately from a browser application on the mobile phone, provides a web page in response to confirm a pre-defined purchase, transmits at least one premium message to the mobile phone using a first converter to obtain funds for the pre-defined purchase, and communicates with the merchant to make the pre-defined purchase on behalf of the user. Show less

Methods and apparatuses to connect people for services delivered via real time communications and to optionally generate leads to new customers for the services. One embodiment includes: providing a communication reference to an entity for distribution to customers; establishing connections for real time communications between the entity and the customers in response to requests made via the communication reference; charging the customers on behalf of the entity using a process to establish the… Show more

Methods and apparatuses to connect people for services delivered via real time communications and to optionally generate leads to new customers for the services. One embodiment includes: providing a communication reference to an entity for distribution to customers; establishing connections for real time communications between the entity and the customers in response to requests made via the communication reference; charging the customers on behalf of the entity using a process to establish the connections for a service of the entity provided to the customers over the connections; presenting the service of the entity to customers on behalf of the entity; charging the entity a first fee according to what the entity charges a customer for the service; and charging the entity a second fee according to a bid price specified by the entity in response to a determination that the presenting of the service leads to the customer. Show less

Methods and apparatuses to identify user terminals in providing connections for real time communications. In one embodiment, a method implemented on a connection server includes: establishing a first connection with a first terminal over a communication network for real time communications; in response to the first connection, assigning a first communication reference to uniquely identify the first terminal among a plurality of terminals on the communication network; establishing a second… Show more

Methods and apparatuses to identify user terminals in providing connections for real time communications. In one embodiment, a method implemented on a connection server includes: establishing a first connection with a first terminal over a communication network for real time communications; in response to the first connection, assigning a first communication reference to uniquely identify the first terminal among a plurality of terminals on the communication network; establishing a second connection with a second terminal for real time communications; bridging the first and second connections to connect the first and second terminals for real time communications; and identifying the first terminal to a user of the second terminal using the first communication reference. Show less

Systems and methods to verify and process requests received via social networking websites. In one aspect, a system includes a data storage facility to store data associated with a first phone number; and an interchange coupled with the data storage facility. The interchange includes a common format processor and a plurality of converters to interface with a plurality of controllers of mobile communications. The converters communicate with the controllers in different formats and with the… Show more

Systems and methods to verify and process requests received via social networking websites. In one aspect, a system includes a data storage facility to store data associated with a first phone number; and an interchange coupled with the data storage facility. The interchange includes a common format processor and a plurality of converters to interface with a plurality of controllers of mobile communications. The converters communicate with the controllers in different formats and with the common format processor in a common format. The common format processor receives a request from a first user via a social networking website, identifies a first phone number of the first user and a second phone number of a second user, based on the social networking website, and uses the converters to communicate with at least one of the mobile phones at the first and second phone numbers to confirm and/or approve the request. Show less

Systems and methods to authenticate and process requests received via social networking websites. In one aspect, a system includes a data storage facility to store data associating a first phone number of a user with an identification of the user in a social networking website; and an interchange coupled with the data storage facility. The interchange includes a common format processor and a plurality of converters to interface with a plurality of controllers of mobile communications. The… Show more

Systems and methods to authenticate and process requests received via social networking websites. In one aspect, a system includes a data storage facility to store data associating a first phone number of a user with an identification of the user in a social networking website; and an interchange coupled with the data storage facility. The interchange includes a common format processor and a plurality of converters to interface with a plurality of controllers of mobile communications. The converters communicate with the controllers in different formats and with the common format processor in a common format. The common format processor receives a request including the identification of the user, identifies the first phone number of the user based on the data stored on the data storage facility, and uses the converters to communicate with a mobile phone at the first phone number to confirm the request. Show less

Methods and apparatuses to initiate real time communications via capturing an image of a communication reference using a mobile device. One embodiment includes: an input device; a communication module; an image sensor; and a processor coupled with the input device, the image sensor and the communication module. In response to the input device receiving a user input, the image sensor is to capture an image, the processor to identify a telephonic reference from an image captured by the image… Show more

Methods and apparatuses to initiate real time communications via capturing an image of a communication reference using a mobile device. One embodiment includes: an input device; a communication module; an image sensor; and a processor coupled with the input device, the image sensor and the communication module. In response to the input device receiving a user input, the image sensor is to capture an image, the processor to identify a telephonic reference from an image captured by the image sensor, and the communication module to initiate a telephonic connection using the telephonic reference identified from the captured image. In one embodiment, a method implemented in a mobile telephonic device, includes: capturing an image in response to an input from a user; identifying a telephonic reference from the image in response to the image being captured; and establishing a telephonic connection using the telephonic reference identified from the image. Show less

Methods and apparatuses to provide communication connections at a cost reduced via advertising. One embodiment includes: receiving a request from a first user over a data communication network; response to the request, initiating a first telephonic connection to the first user and a second telephonic connection to a second user to provide a telephonic connection between the first and second users; presenting an advertisement to at least one of the first and second users; and reducing a… Show more

Methods and apparatuses to provide communication connections at a cost reduced via advertising. One embodiment includes: receiving a request from a first user over a data communication network; response to the request, initiating a first telephonic connection to the first user and a second telephonic connection to a second user to provide a telephonic connection between the first and second users; presenting an advertisement to at least one of the first and second users; and reducing a communication fee for the telephonic connection between the first and second users using a portion of an advertisement fee charged for the advertisement. Show less

According to one embodiment of the present invention, a method of arranging a call with a service provider is disclosed. The method includes: determining whether the service provider accepts arranged calls; if it is determined that the service provider does not accept arranged calls, contacting the service provider to request arranged calls from the service provider; and if it is determined that the service provider accepts arranged calls, requesting an arranged call.

Methods and apparatuses to convert a free connection for real time communications between people into a dynamically priced communication session to facilitate the delivery of services over the established connection. One embodiment includes: establishing a connection for real time communications between a first user and a second user; after the connection is established for a period of time, receiving a selection of a price from a plurality of predetermined prices for a service to be provided… Show more

Methods and apparatuses to convert a free connection for real time communications between people into a dynamically priced communication session to facilitate the delivery of services over the established connection. One embodiment includes: establishing a connection for real time communications between a first user and a second user; after the connection is established for a period of time, receiving a selection of a price from a plurality of predetermined prices for a service to be provided by the second user over the established connection, where the prices are specified prior to the connection; and charging the first user on behalf of the second user according to the price selected from the list for the service provided by the second user over the established connection. Show less

Methods and apparatuses to dynamically customize a listing to track a selected type of responses to be generated from a presentation of the customized listing, where the selection of the type of responses is based at least in part on one or more characteristics of the request for the listing. One embodiment includes receiving a request for a listing of an entity; determining a characteristic of the request; selecting a type of responses for the listing based on the determined characteristic;… Show more

Methods and apparatuses to dynamically customize a listing to track a selected type of responses to be generated from a presentation of the customized listing, where the selection of the type of responses is based at least in part on one or more characteristics of the request for the listing. One embodiment includes receiving a request for a listing of an entity; determining a characteristic of the request; selecting a type of responses for the listing based on the determined characteristic; generating a version of the listing to track the type of responses that are responsive to a presentation of the listing; and providing the version of the listing in response to the request. Show less

Methods and apparatuses to dynamically determine the performance event of a listing based on the progress levels of responses received in response to a presentation of the listing. One embodiment includes: providing a listing on behalf of an entity for presentation to a user; identifying an event from a set of predetermined events based on communications made by the user responsive to a presentation of the listing; and charging the entity a fee per the event identifying from the set of… Show more

Methods and apparatuses to dynamically determine the performance event of a listing based on the progress levels of responses received in response to a presentation of the listing. One embodiment includes: providing a listing on behalf of an entity for presentation to a user; identifying an event from a set of predetermined events based on communications made by the user responsive to a presentation of the listing; and charging the entity a fee per the event identifying from the set of predetermined events. Show less

Methods and apparatuses to present communication references to connect people for real time communications via concurrent calls. One embodiment includes: responsive to a search request, identifying information of an entity according to the search request; associating a telephonic reference with the information of the entity; providing the telephonic reference for presentation with the information of the entity to a user; and responsive to a request made via the telephonic reference for a… Show more

Methods and apparatuses to present communication references to connect people for real time communications via concurrent calls. One embodiment includes: responsive to a search request, identifying information of an entity according to the search request; associating a telephonic reference with the information of the entity; providing the telephonic reference for presentation with the information of the entity to a user; and responsive to a request made via the telephonic reference for a telephonic connection between the user and the entity, initiating a plurality of concurrent calls to a plurality of telephonic references of the entity or a plurality of concurrent calls to a plurality of telephonic references of the user. Show less

Methods and apparatuses to present communication references to connect people for real time communications in response to requests to terminate the presentation of documents. One embodiment includes: responsive to a request from a user to terminate a presentation of a document, determining a reference to an entity based on a content of the document; presenting the reference with information about the entity to terminate the presentation of the document; and responsive to a request made via the… Show more

Methods and apparatuses to present communication references to connect people for real time communications in response to requests to terminate the presentation of documents. One embodiment includes: responsive to a request from a user to terminate a presentation of a document, determining a reference to an entity based on a content of the document; presenting the reference with information about the entity to terminate the presentation of the document; and responsive to a request made via the reference, establishing a connection for real time communications between the entity and the user. Show less

Methods and apparatuses to selectively provide communication connections based on an automated procedure to test whether a caller is a human or a machine. One embodiment includes: receiving at a connection server a telephone call from a caller; presenting a message to the caller in response to the telephone call; receiving from the caller a response to the message; and comparing the received response with a predetermined response to determine whether the caller is a human or a machine.

Methods and systems to specify complex geographic areas for advertisements to connect advertisers and customers for real time communications. One embodiment includes: a web server to present a user interface to receive input specifying a plurality of geographic areas and one or more operations to combine the plurality of geographic areas into a geographic area of service of an advertisement and to provide the advertisement with a reference of a connection server for presentation to a customer… Show more

Methods and systems to specify complex geographic areas for advertisements to connect advertisers and customers for real time communications. One embodiment includes: a web server to present a user interface to receive input specifying a plurality of geographic areas and one or more operations to combine the plurality of geographic areas into a geographic area of service of an advertisement and to provide the advertisement with a reference of a connection server for presentation to a customer when a location of the customer matches with the geographic area of service of the advertisement; and a connection server to receive a request from the customer for a connection to an advertiser of the advertisement and to provide the connection for real time communications between the customer and the advertiser in response to the request made via the reference of the connection server. Show less

Systems and methods to connect a seller to a customer according to a request received from the seller. One embodiment includes a session border controller to interface with a packet switched network, and one or more servers coupled to the session border controller to receive from a seller a request for a connection to a customer for real time communications between the seller and the customer, to establish the connection for real time communications between the seller and the customer in… Show more

Systems and methods to connect a seller to a customer according to a request received from the seller. One embodiment includes a session border controller to interface with a packet switched network, and one or more servers coupled to the session border controller to receive from a seller a request for a connection to a customer for real time communications between the seller and the customer, to establish the connection for real time communications between the seller and the customer in response to the request received from the seller, to identify payment information of the customer, and to charge the customer on behalf of the seller using the payment information for a transaction made over the connection established in response to the request received from the seller. Show less

Systems and methods to provide advertisements based on the content of documents in which the advertisements are presented. One embodiment includes: a web server to receive a request for an advertisement in reference to a document provided to a user by a content provider; a backend server to identify the advertisement based on relevancy of the advertisement to the content of the document and to associate a communication reference with the advertisement and the content provider, the web server to… Show more

Systems and methods to provide advertisements based on the content of documents in which the advertisements are presented. One embodiment includes: a web server to receive a request for an advertisement in reference to a document provided to a user by a content provider; a backend server to identify the advertisement based on relevancy of the advertisement to the content of the document and to associate a communication reference with the advertisement and the content provider, the web server to provide the advertisement and the reference for inclusion in the document; and a telecommunication server coupled to a session border controller and the backend server to receive a connection request via the reference, to determine contact information of the advertiser and identify the content provider based on the reference, and to establish the connection between the user and the advertiser using the determined contact information. Show less

Systems and methods to connect a seller to a customer according to a request received from the seller. One embodiment includes a process implemented in a user terminal of a seller, where the process includes: responsive to a request from the seller, establishing a connection to a user terminal of a customer for real time communications between the seller and the customer, using a reference assigned to the customer; and charging the customer on behalf of the seller for a transaction made over… Show more

Systems and methods to connect a seller to a customer according to a request received from the seller. One embodiment includes a process implemented in a user terminal of a seller, where the process includes: responsive to a request from the seller, establishing a connection to a user terminal of a customer for real time communications between the seller and the customer, using a reference assigned to the customer; and charging the customer on behalf of the seller for a transaction made over the connection established in response to the request from the seller. In one embodiment, the connection established in response to the request from the seller is a peer to peer connection between the user terminal of the seller and the user terminal of the customer. Show less

Methods and systems for connecting people for real time communications in a virtual reality environment. One embodiment includes: a virtual reality server to host a virtual reality world; a web server to provide an advertisement to a customer, the advertisement including a reference to a meeting with an advertiser of the advertisement in the virtual reality world, a selection of the reference from the customer to cause the virtual reality server to teleport at least one avatar to a meeting… Show more

Methods and systems for connecting people for real time communications in a virtual reality environment. One embodiment includes: a virtual reality server to host a virtual reality world; a web server to provide an advertisement to a customer, the advertisement including a reference to a meeting with an advertiser of the advertisement in the virtual reality world, a selection of the reference from the customer to cause the virtual reality server to teleport at least one avatar to a meeting location in the virtual reality world; a session border controller to interface with a packet switched network; and one or more telecommunication servers coupled to the session border controller to connect the customer to the advertiser of the advertisement for real time communications in response to the customer selecting the advertisement. In one embodiment, the advertiser of the advertisement is charged an advertisement fee per completion of the teleporting. Show less

Methods and systems for connecting people for real time communications via a virtual reality environment. One embodiment includes: a virtual reality server to host a virtual reality world and to present, to a customer in the virtual reality world, an advertisement including a reference assigned to the advertisement; a session border controller to interface with a packet switched network; and one or more telecommunication servers coupled to the session border controller to connect the customer… Show more

Methods and systems for connecting people for real time communications via a virtual reality environment. One embodiment includes: a virtual reality server to host a virtual reality world and to present, to a customer in the virtual reality world, an advertisement including a reference assigned to the advertisement; a session border controller to interface with a packet switched network; and one or more telecommunication servers coupled to the session border controller to connect the customer to an advertiser of the advertisement for real time communications in response to a request received via the reference embedded in the advertisement and presented to the customer in the virtual reality world. In one embodiment, the advertiser is charged an advertisement fee based on connecting the customer and the advertiser for real time communications via the advertisement presented in the virtual reality world. Show less

Methods and systems to determine availability of people for real time communications via a virtual reality environment. One embodiment includes: associating an avatar with an advertisement; determining a location of the avatar in a virtual reality world; and determining whether an advertiser of the advertisement is available for real time communications based at least in part on the location of the avatar in the virtual reality world. In one embodiment, the availability of the advertiser is… Show more

Methods and systems to determine availability of people for real time communications via a virtual reality environment. One embodiment includes: associating an avatar with an advertisement; determining a location of the avatar in a virtual reality world; and determining whether an advertiser of the advertisement is available for real time communications based at least in part on the location of the avatar in the virtual reality world. In one embodiment, the availability of the advertiser is determined for real time communications via the virtual reality world and for real time communications outside the virtual reality world based on an online presence status of the avatar, a schedule of the advertiser, and/or the location of the avatar in the virtual reality world. Show less

Methods and systems to facilitate real time communications and commerce via a social network. In one embodiment, a social network is used to provide information about an advertiser to demonstrate the trustworthiness of the advertiser to potential customers. In one embodiment, a method includes receiving a request from a customer for a document; and providing the customer with an advertisement embedded in the document, the advertisement including information to identify an advertiser of the… Show more

Methods and systems to facilitate real time communications and commerce via a social network. In one embodiment, a social network is used to provide information about an advertiser to demonstrate the trustworthiness of the advertiser to potential customers. In one embodiment, a method includes receiving a request from a customer for a document; and providing the customer with an advertisement embedded in the document, the advertisement including information to identify an advertiser of the advertisement based on a social network. In one embodiment, the presentation of the advertisement or the advertiser is at least partially based on the social network. In one embodiment, communication references are provided to facilitate the requests for real time communications with a member of the social network via a connection provider, which performs scheduling, filtering, payment processing, etc. for the member of the social network. Show less

Methods and apparatuses to search listings using a social network. One embodiment includes: receiving a search request from a first user of a social network, the search request including a specified distance in the social network; in response to the search request, identifying listings of a plurality of entities based at least in part on identifying one or more second users within the specified distance from the first user in the social network, the one or more second users being priori… Show more

Methods and apparatuses to search listings using a social network. One embodiment includes: receiving a search request from a first user of a social network, the search request including a specified distance in the social network; in response to the search request, identifying listings of a plurality of entities based at least in part on identifying one or more second users within the specified distance from the first user in the social network, the one or more second users being priori customers of the entities; and presenting the listings to the first user on behalf of the entities. Show less

Methods and systems to facilitate real time communications and/or commerce via a social network. In one embodiment, a method includes maintaining data representing a social network of a plurality of members, including a first member and a second member; and providing the first member with information to present the second member, the information including a communication reference of a connection provider, the communication reference to be used to request the connection provider to establish a… Show more

Methods and systems to facilitate real time communications and/or commerce via a social network. In one embodiment, a method includes maintaining data representing a social network of a plurality of members, including a first member and a second member; and providing the first member with information to present the second member, the information including a communication reference of a connection provider, the communication reference to be used to request the connection provider to establish a connection for real time communications between the first and second members without revealing a communication reference of the second member to the first member. In one embodiment, communication references are provided to facilitate the requests for real time communications with a member of the social network via a connection provider, which performs scheduling, filtering, payment processing, etc. for the member of the social network. Show less

Methods and systems to facilitate real time communications and commerce via answers presented to questions. One embodiment includes one or more web servers to receive from a second user an answer to a question of a first user, and to present the answer with a communication reference of a connection provider to a third user; a session border controller of the connection provider to interface with a packet switched network; and one or more telecommunication servers of the connection provider… Show more

Methods and systems to facilitate real time communications and commerce via answers presented to questions. One embodiment includes one or more web servers to receive from a second user an answer to a question of a first user, and to present the answer with a communication reference of a connection provider to a third user; a session border controller of the connection provider to interface with a packet switched network; and one or more telecommunication servers of the connection provider coupled with the session border controller to connect the third user to the second user for real time communications in response to a request made via the communication referenced. One embodiment includes: receiving from a second user an answer to a question of a first user; and presenting to a third user the answer with a reference for requesting fee-based content from or real time communications with the second user. Show less

Methods and systems to facilitate real time communications and/or commerce via a social network. In one embodiment, communication references are provided to facilitate the requests for real time communications with a member of the social network via a connection provider, which performs scheduling, filtering, payment processing, etc. for the member of the social network. In one embodiment, a method includes, responsive to a request from a first member of a social network, determining a… Show more

Methods and systems to facilitate real time communications and/or commerce via a social network. In one embodiment, communication references are provided to facilitate the requests for real time communications with a member of the social network via a connection provider, which performs scheduling, filtering, payment processing, etc. for the member of the social network. In one embodiment, a method includes, responsive to a request from a first member of a social network, determining a preference of a second member of the social network based at least in part on a characteristic of a social connection between the first and second members who are not socially directly connected in the social network; and facilitating real time communications between the first and second members in accordance with the preference. In one embodiment, the presentation of the advertisement or the advertiser is at least partially based on the social network. Show less

Methods and apparatuses to facilitate searches for information to request for real time communication connections. In one embodiment, a method includes: receiving a request, via a communication reference embedded in a web page and storing data to associate the communication reference with the web page based on the request. The communication reference is assigned to represent contact information of a callee. In one embodiment, a search is performed using the stored data that associates the… Show more

Methods and apparatuses to facilitate searches for information to request for real time communication connections. In one embodiment, a method includes: receiving a request, via a communication reference embedded in a web page and storing data to associate the communication reference with the web page based on the request. The communication reference is assigned to represent contact information of a callee. In one embodiment, a search is performed using the stored data that associates the communication reference with the web page; and web pages in the search result are ranked based at least in part upon the usage of the communication reference embedded in the corresponding web page. Show less

Methods and apparatuses to facilitate connections between peoples for real time communications. In one embodiment, a method includes: identifying an entity based at least in part on relevancy to a content of a document to be presented to a user; and for presentation to the user adding a communication reference separately from the content used to identify the entity; where the communication reference has been assigned to the entity and the communication reference can be used to request a… Show more

Methods and apparatuses to facilitate connections between peoples for real time communications. In one embodiment, a method includes: identifying an entity based at least in part on relevancy to a content of a document to be presented to a user; and for presentation to the user adding a communication reference separately from the content used to identify the entity; where the communication reference has been assigned to the entity and the communication reference can be used to request a connection for real time communications with the entity. Show less

Methods and apparatuses to initiate callback with confirmation. In one embodiment, a method includes: receiving a reference (e.g., a callback phone number) in a request for a connection to a destination; providing a code via the reference in response to the request; receiving a code to confirm the request; determining whether the received code matches the provided code; and initiating a connection via the reference for the connection to the destination if the received code matches the provided… Show more

Methods and apparatuses to initiate callback with confirmation. In one embodiment, a method includes: receiving a reference (e.g., a callback phone number) in a request for a connection to a destination; providing a code via the reference in response to the request; receiving a code to confirm the request; determining whether the received code matches the provided code; and initiating a connection via the reference for the connection to the destination if the received code matches the provided code. Show less

Methods and apparatuses to connect a user of a telephony device to a selected one of service providers of a predefined category. One embodiment includes: providing a user interface element on a dial interface of a telephonic device to represent a communication reference associated with a pre-defined category of services; and responsive to a user selection of the user interface element, initiating a request from the telephonic device using the communication reference for a telephone connection… Show more

Methods and apparatuses to connect a user of a telephony device to a selected one of service providers of a predefined category. One embodiment includes: providing a user interface element on a dial interface of a telephonic device to represent a communication reference associated with a pre-defined category of services; and responsive to a user selection of the user interface element, initiating a request from the telephonic device using the communication reference for a telephone connection to a service provider of the pre-defined category; where the service provider is to be selected from a plurality of service providers of the pre-defined category in response to the request and to be charged in response to a telephone lead connected to the service provider. Show less

Systems and methods to selectively block calls from reaching destinations based on an input received from a callback connection. One embodiment includes a web server to receive a selection of an advertisement from an customer and to obtain a communication reference from the customer in response to the selection; a session border controller to interface with a packet switched network; and one or more telecommunication servers coupled to the session border controller and the web server, the one… Show more

Systems and methods to selectively block calls from reaching destinations based on an input received from a callback connection. One embodiment includes a web server to receive a selection of an advertisement from an customer and to obtain a communication reference from the customer in response to the selection; a session border controller to interface with a packet switched network; and one or more telecommunication servers coupled to the session border controller and the web server, the one or more telecommunication servers to establish a connection for real time communications using the communication reference, to initiate a connection for real time communications with an advertiser of the advertisement after receiving an indication of acceptance of the connection established using the communication reference; where the advertiser is charged an advertisement fee in response to establishing a connection for real time communications between the advertiser and the customer. Show less

Methods and apparatuses to connect people for real time communications to access diverse categories of information. One embodiment includes: storing data representing a privilege of a user during a predetermined period of time; responsive to a first request made via a presentation of a listing of the first entity for a service of the first entity, establishing a connection for real time communications between the user and the first entity to deliver the service of the first entity, if the user… Show more

Methods and apparatuses to connect people for real time communications to access diverse categories of information. One embodiment includes: storing data representing a privilege of a user during a predetermined period of time; responsive to a first request made via a presentation of a listing of the first entity for a service of the first entity, establishing a connection for real time communications between the user and the first entity to deliver the service of the first entity, if the user has the privilege at a time of the first request; and responsive to a second request made via a presentation of a listing of the second entity for a service of the second entity, establishing a connection for real time communications between the user and the second entity to deliver the service of the second entity, if the user has the privilege at a time of the second request. Show less

Methods and apparatuses to connect telephone calls and track information about the telephone calls resulting from advertisements for groups of advertisers. In one embodiment, a method includes: determining a geographic area after receiving a telephone call to a first telephone number publicized in an advertisement; determining a telephone number of a first advertiser; and connecting the telephone call to the telephone number of the first advertiser, the first advertiser billed for the… Show more

Methods and apparatuses to connect telephone calls and track information about the telephone calls resulting from advertisements for groups of advertisers. In one embodiment, a method includes: determining a geographic area after receiving a telephone call to a first telephone number publicized in an advertisement; determining a telephone number of a first advertiser; and connecting the telephone call to the telephone number of the first advertiser, the first advertiser billed for the advertisement based on telephonic connections made to connect the first advertiser and telephone calls to the first telephone number. Show less

Methods and apparatuses to dynamically allocate location dependent telephone numbers to facilitate voice connections between people. One embodiment includes: responsive to a request from a user, selecting a telephone number from a plurality of telephone numbers of a connection server to match a location indicator of the request; embedding the telephone number in an advertisement, the telephone number to be used by the user to initiate a telephone call to the connection server for further… Show more

Methods and apparatuses to dynamically allocate location dependent telephone numbers to facilitate voice connections between people. One embodiment includes: responsive to a request from a user, selecting a telephone number from a plurality of telephone numbers of a connection server to match a location indicator of the request; embedding the telephone number in an advertisement, the telephone number to be used by the user to initiate a telephone call to the connection server for further connection to an advertiser of the advertisement; and providing the advertisement with the telephone number of the connection server as a response to the request. In one embodiment, responsive to receiving the telephone call at the telephone number of the connection server from the user, whether to play a prompt message to the user is determined based at least in part on statistic data about telephone calls collected at the connection server. Show less

According to one embodiment of the present invention, a method of arranging a call with a service provider is disclosed. The method includes: determining whether the service provider accepts arranged calls; if it is determined that the service provider does not accept arranged calls, contacting the service provider to request arranged calls from the service provider; and if it is determined that the service provider accepts arranged calls, requesting an arranged call.

Voice over Internet Protocol (VoIP) terminals with integrated user interface for accessing and/or managing advertisements that provide telephonic contact information. In one embodiment, a method includes: receiving a user input in a user interface of a VoIP telephonic apparatus to specify one or more search terms; submitting the one or more search terms from the telephonic apparatus to a server; receiving one or more advertisements containing one or more references to telephonic contact… Show more

Voice over Internet Protocol (VoIP) terminals with integrated user interface for accessing and/or managing advertisements that provide telephonic contact information. In one embodiment, a method includes: receiving a user input in a user interface of a VoIP telephonic apparatus to specify one or more search terms; submitting the one or more search terms from the telephonic apparatus to a server; receiving one or more advertisements containing one or more references to telephonic contact information as a result of a search performed using the one or more search terms; displaying the one or more advertisements in the user interface of the VoIP telephonic apparatus; receiving a user indication in the user interface of the VoIP telephonic apparatus to call an advertiser of the one or more advertisements; and initiating a telephonic call to the advertiser according to the one or more advertisements using the VoIP telephonic apparatus. Show less

Methods and apparatuses to connect telephone calls and track information about the telephone calls resulting from advertisements for groups of advertisers. In one embodiment, a method includes: determining a geographic area after receiving a telephone call to a first telephone number publicized in an advertisement; determining a telephone number of a first advertiser; and connecting the telephone call to the telephone number of the first advertiser, the first advertiser billed for the… Show more

Methods and apparatuses to connect telephone calls and track information about the telephone calls resulting from advertisements for groups of advertisers. In one embodiment, a method includes: determining a geographic area after receiving a telephone call to a first telephone number publicized in an advertisement; determining a telephone number of a first advertiser; and connecting the telephone call to the telephone number of the first advertiser, the first advertiser billed for the advertisement based on telephonic connections made to connect the first advertiser and telephone calls to the first telephone number. Show less

Methods and apparatuses to provide services to people who wish to make connections for real time communication, such as live telephone conversation, chat, video conferencing, etc. In one embodiment, a method includes: presenting a listing, including a reference to establish a connection for real time communications with a first entity and a price for a first predetermined period of real time communication with the first entity; in response to a request from a second entity received via the… Show more

Methods and apparatuses to provide services to people who wish to make connections for real time communication, such as live telephone conversation, chat, video conferencing, etc. In one embodiment, a method includes: presenting a listing, including a reference to establish a connection for real time communications with a first entity and a price for a first predetermined period of real time communication with the first entity; in response to a request from a second entity received via the reference, determining contact information of the first entity based on the reference used to received the request; and connecting the second entity and the first entity for a first session of real time communications using the determined contact information according to the price. Show less

Methods and apparatuses to provide services to people who wish to make connections for real time communication, such as live telephone conversation, chat, video conferencing, etc. In one embodiment, a method includes: presenting a listing, including a reference to establish a connection for real time communications with a first entity and a price for a first predetermined period of real time communication with the first entity; in response to a request from a second entity received via the… Show more

Methods and apparatuses to provide services to people who wish to make connections for real time communication, such as live telephone conversation, chat, video conferencing, etc. In one embodiment, a method includes: presenting a listing, including a reference to establish a connection for real time communications with a first entity and a price for a first predetermined period of real time communication with the first entity; in response to a request from a second entity received via the reference, determining contact information of the first entity based on the reference used to received the request; and connecting the second entity and the first entity for a first session of real time communications using the determined contact information according to the price. Show less

Methods and apparatuses to provide services to people who wish to make connections for real time communication, such as live telephone conversation, chat, video conferencing, etc. In one embodiment, a method includes: providing a seller with a code to be embedded in a document, the document to be distributed by the seller, the code to generate a display of a call button when the document is displayed; in response to a selection of the call button, initiating a process to make a telephonic… Show more

Methods and apparatuses to provide services to people who wish to make connections for real time communication, such as live telephone conversation, chat, video conferencing, etc. In one embodiment, a method includes: providing a seller with a code to be embedded in a document, the document to be distributed by the seller, the code to generate a display of a call button when the document is displayed; in response to a selection of the call button, initiating a process to make a telephonic connection between the seller and a buyer; and charging the buyer on behalf of the seller for a service delivered by the seller over the telephonic connection to the buyer. Show less

Methods and systems for identifying, compensating and communicating with persons who have knowledge of, interest in, or experience with, products and/or services provided by an advertiser or marketer. In one aspect, a system includes a server to receive and maintain user information, including contact information and specified categories of products that are of interest to the user. In addition, the system enables an advertiser to search the user information to identify users who have expressed… Show more

Methods and systems for identifying, compensating and communicating with persons who have knowledge of, interest in, or experience with, products and/or services provided by an advertiser or marketer. In one aspect, a system includes a server to receive and maintain user information, including contact information and specified categories of products that are of interest to the user. In addition, the system enables an advertiser to search the user information to identify users who have expressed an interest in a particular category of product. Moreover, the system facilitates establishing connections between advertisers, and customers, while tracking the length of such a connection. Show less

Methods and systems to facilitate real time communications via a telephonic apparatuses that support data communications. In one embodiment, a telephonic apparatus includes: a user interface to receive a search criterion; a network interface coupled to the user interface to submit a query from the telephonic apparatus over a data communication network and to receive at least one advertisement, the advertisement including a telephonic reference containing information about the query; and a call… Show more

Methods and systems to facilitate real time communications via a telephonic apparatuses that support data communications. In one embodiment, a telephonic apparatus includes: a user interface to receive a search criterion; a network interface coupled to the user interface to submit a query from the telephonic apparatus over a data communication network and to receive at least one advertisement, the advertisement including a telephonic reference containing information about the query; and a call module coupled to the user interface and the network interface. In response to a user selection of the advertisement, the call module is to establish a connection with a connection server for a telephonic call using the telephonic reference, where the connection server is to extract from the telephonic reference the information about the query and to connect the telephonic call to an advertiser of the advertisement. Show less

A method and system for converting a free call to a fee-based call are disclosed. According to an embodiment of the invention, an automated system establishes a connection between a first entity and a second entity. After the connection has been established, the system monitors the connection to determine if one participant has selected to convert the connection from a free connection to a fee-based connection. Upon detecting an indication that an entity has converted such a call, the system… Show more

A method and system for converting a free call to a fee-based call are disclosed. According to an embodiment of the invention, an automated system establishes a connection between a first entity and a second entity. After the connection has been established, the system monitors the connection to determine if one participant has selected to convert the connection from a free connection to a fee-based connection. Upon detecting an indication that an entity has converted such a call, the system monitors the duration of the call to determine the proper fee for the connection. Show less

Methods and systems to facilitate real time communications via a telephonic apparatuses that support data communications. In one embodiment, a telephonic apparatus includes: a network interface to submit a query over a data communication network and to receive a listing with embedded information about the query; and a call module coupled to the network interface, the call module to provide the received information about the query in a message sent over the data communication network for a… Show more

Methods and systems to facilitate real time communications via a telephonic apparatuses that support data communications. In one embodiment, a telephonic apparatus includes: a network interface to submit a query over a data communication network and to receive a listing with embedded information about the query; and a call module coupled to the network interface, the call module to provide the received information about the query in a message sent over the data communication network for a telephonic connection according to the listing. In one embodiment, the telephonic apparatus receives a telephonic reference of a callee of the listing as a response to the message and initiates a telephonic connection to the callee using the telephonic reference of the callee received as a response to the message. In another embodiment, telephonic apparatus receives a callback responsive to the message for the telephonic connection. Show less

Methods and systems to facilitate real time communications via a telephonic apparatuses that support data communications. In one embodiment, a telephonic apparatus includes: a network interface to submit a query over a data communication network and to receive a listing with embedded information about the query; and a call module coupled to the network interface, the call module to embed the information about the query in a call signaling message for a telephonic connection according to the… Show more

Methods and systems to facilitate real time communications via a telephonic apparatuses that support data communications. In one embodiment, a telephonic apparatus includes: a network interface to submit a query over a data communication network and to receive a listing with embedded information about the query; and a call module coupled to the network interface, the call module to embed the information about the query in a call signaling message for a telephonic connection according to the listing. Show less

Methods and systems to facilitate real time communications via a telephonic apparatuses that support data communications. In one embodiment, a telephonic apparatus includes: a network interface to submit a query through a data communication network and to receive a listing with embedded information about the query; and a call module coupled to the network interface to establish a telephonic connection according to the listing and to identify a relation between the telephonic connection and the… Show more

Methods and systems to facilitate real time communications via a telephonic apparatuses that support data communications. In one embodiment, a telephonic apparatus includes: a network interface to submit a query through a data communication network and to receive a listing with embedded information about the query; and a call module coupled to the network interface to establish a telephonic connection according to the listing and to identify a relation between the telephonic connection and the information about the query. Show less

Methods and apparatuses to prioritize requests for speaking privilege in a communication session. In one embodiment, a method includes: receiving from an audience one or more bids for privilege to speak in a communication session; selecting one or more speakers from the audience based at least in part on the one or more bids; receiving voice communications from the one or more speakers; and transmitting the voice communications to the audience in the communication session.

Systems and methods to collect information over a connection with a caller just in time for further connecting the caller to a callee. In one embodiment, a connection server is configured to provide to a caller a reference associated with the first criterion, to identify the first criterion based on the reference used to establish a connection with the caller for real time communications, to obtain a second criterion from the caller over the connection established for real time communications… Show more

Systems and methods to collect information over a connection with a caller just in time for further connecting the caller to a callee. In one embodiment, a connection server is configured to provide to a caller a reference associated with the first criterion, to identify the first criterion based on the reference used to establish a connection with the caller for real time communications, to obtain a second criterion from the caller over the connection established for real time communications, to identifying a callee based at least in part on the first criterion and the second criterion, and to connect the caller from the established connection to the callee for real time communications. Show less

A method and system to facilitate the conversion from communications to commerce. In one embodiment, a method includes: establishing a communication session between a first user and a second user; facilitating communications between the first user and the second user for a first period of time of the communication session; after the first period of time, receiving from the first user a request to charge the second user during the communication session; responsive to the request received from… Show more

A method and system to facilitate the conversion from communications to commerce. In one embodiment, a method includes: establishing a communication session between a first user and a second user; facilitating communications between the first user and the second user for a first period of time of the communication session; after the first period of time, receiving from the first user a request to charge the second user during the communication session; responsive to the request received from the first user, prompting the second user to accept a price to continue the communication session; and responsive to a response from the second user, charging the second user according to the price for a second period of time of the communication session. Show less

Methods and apparatuses for presenting selected listings as featured listings sorted based on value scores. One embodiment includes: selecting a first subset of listings from a set of listings according to one or more predetermined criteria; computing value scores of the first subset of listings based on an indicator of advertisement earning potential and an indicator of transaction earning potential, at least one listing from the first subset of listings offering an advertisement fee for… Show more

Methods and apparatuses for presenting selected listings as featured listings sorted based on value scores. One embodiment includes: selecting a first subset of listings from a set of listings according to one or more predetermined criteria; computing value scores of the first subset of listings based on an indicator of advertisement earning potential and an indicator of transaction earning potential, at least one listing from the first subset of listings offering an advertisement fee for preferential placement, at least one listing from the first subset of listings offering a commission fee for revenue generated from a service provided over a communication connection established via listing presentation; and presenting the first subset of listings in an order according to the value scores of the first subset of listings. Show less

Methods and apparatuses to prioritize a queue of waiting requests which are queued to be process sequentially. In one embodiment, a method includes: receiving one or more price bids on queuing priority; and determining an order of a plurality of pending requests based on at least the one or more price bids.

Methods and apparatuses to provide services to people who wish to make connections for real time communication, such as live telephone conversation, chat, video conferencing, etc., and/or non-real time communication, such as email. In one embodiment, a method includes: a first party providing one or more references to a second party for distribution to customers, the one or more references capable of being used to request the first party to provide a plurality of communication connections to a… Show more

Methods and apparatuses to provide services to people who wish to make connections for real time communication, such as live telephone conversation, chat, video conferencing, etc., and/or non-real time communication, such as email. In one embodiment, a method includes: a first party providing one or more references to a second party for distribution to customers, the one or more references capable of being used to request the first party to provide a plurality of communication connections to a communicatee, the plurality of communication connections being connected simultaneously to the communicatee at least for a period of time; and the first party charging separate fees for the plurality of communication connections. Show less

Methods and apparatuses to present audio advertisements and deliver communication leads. One embodiment includes: providing an advertisement, on behalf of a party, to a customer over a real time communication channel that is capable of audio transmission; connecting the customer to the party according to a response to the advertisement; and charging for the advertisement according to a count of communication leads connected to the party.

Methods and systems for converting a call generated from an advertisement. One embodiment includes: establishing a real time communication connection between a first entity and a second entity via a communication reference embedded in an advertisement that is presented on behalf of the second entity; billing the second entity for the advertisement in response to the communication connection being established via the communication reference; monitoring the communication connection between the… Show more

Methods and systems for converting a call generated from an advertisement. One embodiment includes: establishing a real time communication connection between a first entity and a second entity via a communication reference embedded in an advertisement that is presented on behalf of the second entity; billing the second entity for the advertisement in response to the communication connection being established via the communication reference; monitoring the communication connection between the first entity and the second entity to detect a pre-defined indication; and charging the first entity, on behalf of the second entity, for communications with the second entity over the communication connection in response to a detected occurrence of the pre-defined indication. Show less

Methods and apparatuses to provide communication connections for partners based on communication references assigned to entities maintained by the partners. In one embodiment, a method includes: receiving from a partner contact information of an entity; providing the partner with a real-time communication reference usable to at least initiate a request for a communication connection; and in response to receiving a request initiated via the real-time communication reference, providing a… Show more

Methods and apparatuses to provide communication connections for partners based on communication references assigned to entities maintained by the partners. In one embodiment, a method includes: receiving from a partner contact information of an entity; providing the partner with a real-time communication reference usable to at least initiate a request for a communication connection; and in response to receiving a request initiated via the real-time communication reference, providing a real-time communication connection between a requester and the entity using the contact information received from the partner. Show less

Methods and apparatuses for advertising where the performance is determined via tracking the communication leads generated from the advertisements. One embodiment includes: providing an advertisement to customers on behalf of a specific party; counting voice-based communication leads that are delivered via advertisements; and charging the party based at least partially on said counting the communication leads. In one embodiment, a bulk price is charged for delivering a predetermined number of… Show more

Methods and apparatuses for advertising where the performance is determined via tracking the communication leads generated from the advertisements. One embodiment includes: providing an advertisement to customers on behalf of a specific party; counting voice-based communication leads that are delivered via advertisements; and charging the party based at least partially on said counting the communication leads. In one embodiment, a bulk price is charged for delivering a predetermined number of one or more leads resulting from the presentation of an advertisement and/or for other services. Show less

A method and system of advertising. In response to a request received from an advertiser, an audio advertisement is generated based on visual advertisement information. The audio advertisement is provided for presentation on behalf of the advertiser. In one embodiment, the audio advertisement is an abbreviated form of the visual advertisement information. A determination is made as to whether a call from a customer has been connected to the advertiser via the audio advertisement. The advertiser… Show more

A method and system of advertising. In response to a request received from an advertiser, an audio advertisement is generated based on visual advertisement information. The audio advertisement is provided for presentation on behalf of the advertiser. In one embodiment, the audio advertisement is an abbreviated form of the visual advertisement information. A determination is made as to whether a call from a customer has been connected to the advertiser via the audio advertisement. The advertiser is charged a predefined fee if it is determined that a call from a customer has been connected to the advertiser via the audio advertisement. In one embodiment, a text for a first advertisement presentable in a first media type is received to generate an abbreviated text for a second advertisement presentable in a second media type. Show less

Methods and apparatuses to present advertisements on mobile devices for communication connections of multiple content types. In one embodiment, a method includes: providing an advertisement to a mobile device, the advertisement to include a communication reference to be used by the mobile device to request a communication connection; and billing for the advertisement in response to an initiation of a communication, comprising more than one of text, voice, audio, image, and video, via the… Show more

Methods and apparatuses to present advertisements on mobile devices for communication connections of multiple content types. In one embodiment, a method includes: providing an advertisement to a mobile device, the advertisement to include a communication reference to be used by the mobile device to request a communication connection; and billing for the advertisement in response to an initiation of a communication, comprising more than one of text, voice, audio, image, and video, via the communication reference. Show less

Methods and apparatuses to select tracking mechanisms for the performance determination of advertisements. One embodiment includes: selecting one reference type from a plurality of reference types; and determining a reference of the selected type, the reference to be embedded in an advertisement to count communication leads generated from the advertisement. In one embodiment, the advertisement is to be charged according to a performance measure based on communication leads generated from the… Show more

Methods and apparatuses to select tracking mechanisms for the performance determination of advertisements. One embodiment includes: selecting one reference type from a plurality of reference types; and determining a reference of the selected type, the reference to be embedded in an advertisement to count communication leads generated from the advertisement. In one embodiment, the advertisement is to be charged according to a performance measure based on communication leads generated from the advertisement. For example, a price for the advertisement can be specified by a party for which the advertisement is to be presented. For example, the advertisement can be charged in response to a voice communication responding to the advertisement. In one embodiment, the plurality of reference types correspond to different mechanisms to track communication leads generated from the advertisement. Show less

Methods and apparatuses to connect telephone calls and track information about the telephone calls resulting from advertisements for groups of advertisers. In one embodiment, a method includes: a telephone-based directory receiving a telephone call from a mobile device; and providing an advertisement of a visual form to the mobile device in response to the telephone call, the advertisement to include a communication reference to be used by the mobile device to communicate with an advertiser;… Show more

Methods and apparatuses to connect telephone calls and track information about the telephone calls resulting from advertisements for groups of advertisers. In one embodiment, a method includes: a telephone-based directory receiving a telephone call from a mobile device; and providing an advertisement of a visual form to the mobile device in response to the telephone call, the advertisement to include a communication reference to be used by the mobile device to communicate with an advertiser; where the advertiser is to be billed for the advertisement in response to an initiation of a communication between the mobile device and the advertiser via the communication reference. Show less

Methods and apparatuses to selectively prompt customers in connecting the customers to advertisers via communication references provided advertisements. One embodiment includes: establishing a communication connection with a customer, the connection being initiated by the customer using a communication reference provided in an advertisement; determining a prompt to the customer to identify an advertiser of the advertisement, based at least in part on the communication reference; and connecting… Show more

Methods and apparatuses to selectively prompt customers in connecting the customers to advertisers via communication references provided advertisements. One embodiment includes: establishing a communication connection with a customer, the connection being initiated by the customer using a communication reference provided in an advertisement; determining a prompt to the customer to identify an advertiser of the advertisement, based at least in part on the communication reference; and connecting the communication connection to the advertiser. Show less

Methods and apparatuses to track keywords used for matching advertisements that provide references to make calls for real time communications. One embodiment includes: selecting an advertisement based on a condition; providing a reference for presentation with the advertisement, to identify the condition and the advertisement; and charging an advertisement fee in response to a call via the reference for a real time communication session.

Systems and methods to provide a reference for communication with a business is disclosed here. One embodiment includes providing a reference for real-time communication with a business to be placed in a representation of a geographical region at a location within the representation corresponding to a location of the business, tracking usage of the reference, and billing the business for providing the reference for real-time communication based on quantitative usage of the reference.

Methods and apparatuses for sorting seller listings or advertisements of a seller network. One embodiment includes: determining an indicator of potential revenue that is expected to be generated from presentation of advertisements, based on statistical data indicating performance of the advertisements; and presenting one or more of the advertisements based at least partially on the indicator of potential revenue.

Systems and methods to facilitate the management of multiple pay for performance advertisements. In one embodiment, a method includes: generating a user interface to show a plurality of advertisements simultaneously and to allow editing of any of the plurality of advertisements; and updating an advertisement database according to input received in the user interface. In one embodiment, the each advertisement of the plurality of advertisements is charged for according to a price bid in response… Show more

Systems and methods to facilitate the management of multiple pay for performance advertisements. In one embodiment, a method includes: generating a user interface to show a plurality of advertisements simultaneously and to allow editing of any of the plurality of advertisements; and updating an advertisement database according to input received in the user interface. In one embodiment, the each advertisement of the plurality of advertisements is charged for according to a price bid in response to a communication lead generated from the advertisement. In one embodiment, the plurality of advertisements are selected from advertisements of more than one user. Show less

Methods and apparatuses for advertising where the performance is determined via tracking the communication leads generated from the advertisements. One embodiment includes: providing an advertisement on behalf of a specific party; and charging an advertisement fee responsive to a customer making a request for an in person communication with the specific party via the advertisement.

Methods and apparatuses for advertising where the advertisement performance is determined via tracking the deals made as a result of communication leads generated from the advertisements. One embodiment includes: providing an advertisement containing a communication reference to a customer on behalf of a party; providing a connection via the reference for real time communications between the customer and the party; and charging an advertisement fee in response to an action of a predetermined… Show more

Methods and apparatuses for advertising where the advertisement performance is determined via tracking the deals made as a result of communication leads generated from the advertisements. One embodiment includes: providing an advertisement containing a communication reference to a customer on behalf of a party; providing a connection via the reference for real time communications between the customer and the party; and charging an advertisement fee in response to an action of a predetermined type being performed by the customer (or an agreement between the customer and the party being reached) as a result of the real time communications. Show less

Methods and systems to schedule delivery of advertisements. In one embodiment, an indication of one or more periods of time during which the advertiser is callable to receive real time communications generated from advertising is received. Delivery of an advertisement for the advertiser is then managed according to the indication of one or more periods of time.

Methods and apparatuses to present advertisements which provide references to request real time communication connections. One embodiment includes presenting an advertisement including information usable to request a real time communication connection to a predetermined advertiser, which is to be charged a fee for the advertisement responsive to the real time communication connection established to the advertiser using the information.

In one embodiment, the invention provides a method. The method includes assigning a unique telephone number to an advertiser; providing an advertisement on a media channel on behalf of the advertiser, the advertisement including one of the unique telephone number and a reference to the unique telephone number; monitoring telephone calls to the unique telephone number; and billing the advertiser for telephone calls to the unique telephone number in accordance with a predefined model.

Systems and methods to provide telephonic connections. In one embodiment, a method includes: providing a listing on a marketplace, the listing including an assigned reference to be used to initiate a real time communication connection; and billing for a real time communication lead generated from presenting the listing in response to a real time communication initiated via the reference. In one embodiment, a method includes: conducting online auction of telephonic leads; determining a way to… Show more

Systems and methods to provide telephonic connections. In one embodiment, a method includes: providing a listing on a marketplace, the listing including an assigned reference to be used to initiate a real time communication connection; and billing for a real time communication lead generated from presenting the listing in response to a real time communication initiated via the reference. In one embodiment, a method includes: conducting online auction of telephonic leads; determining a way to present listings based at least partially on received price bids on the telephonic leads (e.g., the order of placement, the selection for placement, etc); and providing the listings with information to initiate a telephonic connection in a way trackable to measure a number of telephonic calls generated from presenting the listings. Show less

Methods and apparatuses to connect telephone calls and track information about the telephone calls for geographic area based advertisements. In one embodiment, a method includes: receiving an indication of a target geographic area of an advertisement for an advertiser having a telephone number, the advertisement including one of: a telephone number assigned to the advertiser and a reference to the telephone number assigned to the advertiser; and providing the advertisement for delivery to users… Show more

Methods and apparatuses to connect telephone calls and track information about the telephone calls for geographic area based advertisements. In one embodiment, a method includes: receiving an indication of a target geographic area of an advertisement for an advertiser having a telephone number, the advertisement including one of: a telephone number assigned to the advertiser and a reference to the telephone number assigned to the advertiser; and providing the advertisement for delivery to users of interest in the target geographic area, the advertiser billed for the advertisement based on telephonic connections made to the telephone number of the advertiser through the telephone number assigned to the advertiser. Show less

Systems and methods are provided to automate transactions via mobile communications. In one aspect, a system includes a data storage facility to store data associating phone numbers with accounts and an interchange coupled with the data storage facility. The interchange includes a common format processor and a plurality of converters to interface with a plurality of different controllers of mobile communications. The converters are configured to communicate with the controllers in different… Show more

Systems and methods are provided to automate transactions via mobile communications. In one aspect, a system includes a data storage facility to store data associating phone numbers with accounts and an interchange coupled with the data storage facility. The interchange includes a common format processor and a plurality of converters to interface with a plurality of different controllers of mobile communications. The converters are configured to communicate with the controllers in different formats and with the common format processor in a common format. The common format processor has an application programming interface to receive requests, such as a charge request having an identification of a phone number, an identification of a merchant, and an amount, and a status request having an identification of the first request, and is to transmit a message to a telephonic apparatus at the phone number to confirm the charge request, using one of the converters. ... Show less