About
Leader with experience transforming businesses through strategic innovation, operational…
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Articles by John
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“We’re unique. You can’t help us.”
“We’re unique. You can’t help us.”
As a consultant, I have heard this response on practically every project. It’s the way someone responds to change…
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Make Your Talk Sound Fresh
Make Your Talk Sound Fresh
You have heard people speak long and passionately -- and apparently extemporaneously. They articulate their viewpoint…
2 Comments -
Benefits of Creating a Self-Guided Tour
Benefits of Creating a Self-Guided Tour
MustSee Guides will help you attract attention to your company and generate new sources of revenue. MustSee provides a…
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100 Second Demo Video of How To Create MustSee Guides
100 Second Demo Video of How To Create MustSee Guides
Watch our 100 second demonstration of how to use the MustSee Creator Toolkit to make your own custom interactive travel…
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The Art of the Audio Guide Interview
The Art of the Audio Guide Interview
According to both professional producers and audiences, the most compelling form of audio guides is the interview of a…
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Sell Your Project Like a Pro – Part II
Sell Your Project Like a Pro – Part II
Continuation of last week's post Identify potential advocates and the Ultimate Decision Maker (UDM) When you look…
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Sell Your Project Like a Pro – Part I
Sell Your Project Like a Pro – Part I
Do you have a great idea for a project at work? Are you wondering how to get it approved? It takes planning, and here…
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Management Skills I Learned From My Mother, Domestic CEO
Management Skills I Learned From My Mother, Domestic CEO
As the youngest of eight children, I was in the fortunate role of watching my mother manage the very full household. My…
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Finding Your Voice
Finding Your Voice
As you think about developing an audio guide, remember that a critical component is finding the right voice to tell it.…
Activity
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What Everyone Below A Director Level Should Know About Talent Planning I loved this exercise mostly because it got us talking as a team about our…
What Everyone Below A Director Level Should Know About Talent Planning I loved this exercise mostly because it got us talking as a team about our…
Liked by John Soppe
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It's true: I wrote the code that put the Roosevelt Island Tram schedule on Google Maps (and it's still running off my laptop!) Because every New…
It's true: I wrote the code that put the Roosevelt Island Tram schedule on Google Maps (and it's still running off my laptop!) Because every New…
Liked by John Soppe
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Enjoyed kicking off our 9th cohort of the Spectrum Director Leadership Development Program in Stamford today. Special shout out to Diana Monk, Drew…
Enjoyed kicking off our 9th cohort of the Spectrum Director Leadership Development Program in Stamford today. Special shout out to Diana Monk, Drew…
Liked by John Soppe
Experience
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Education
Licenses & Certifications
Volunteer Experience
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Board President
Chamber Orchestra of New York
- 5 years 2 months
Arts and Culture
Provided oversight to strategy, fundraising and marketing.
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Fundraising - NYC Marathon
Memorial Sloan Kettering Cancer Center
Health
Raised over $6K for Prostate Cancer Research.
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Fundraising Volunteer
Astoria Values Inc.
- 2 months
Education
Worked 80 hours, as a volunteer, selling US Open tennis tournament merchandise to raise money for organization.
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Social Media Manager
THE@CENTER FOR CONTEMPORARY POLITICAL ART
- Present 6 years 2 months
Politics
Redesigned website and managed Instagram account
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Team Lead Manager
Tech for Campaigns
- Present 5 years 1 month
Politics
Led teams to develop website, run digital ad campaigns, and test messaging.
Courses
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Kauffman FastTrac
Entrepreneurship
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Roadmaps Scholars
Entrepreneurship
Languages
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English
Native or bilingual proficiency
Recommendations received
4 people have recommended John
Join now to viewMore activity by John
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At the end of the day, business is all about how you make people feel. I’ve always believed that the best technology doesn’t replace the human…
At the end of the day, business is all about how you make people feel. I’ve always believed that the best technology doesn’t replace the human…
Liked by John Soppe
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Well, who woulda thought a buncha laid-off folks going hiking would be newsworthy? Not this guy. 😅 When I started (un)PTO, I wasn't thinking about…
Well, who woulda thought a buncha laid-off folks going hiking would be newsworthy? Not this guy. 😅 When I started (un)PTO, I wasn't thinking about…
Liked by John Soppe
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Spectrum Reach's partnership with Anoki AI is a game changer in live news transparency on CTV for marketers focused on delivering messaging to…
Spectrum Reach's partnership with Anoki AI is a game changer in live news transparency on CTV for marketers focused on delivering messaging to…
Liked by John Soppe
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MARiO is on every screen in the Duomo metro station in Milan this morning. Behind the billboards is an AI employee, available today to all 100,000…
MARiO is on every screen in the Duomo metro station in Milan this morning. Behind the billboards is an AI employee, available today to all 100,000…
Liked by John Soppe
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I talk to a lot of news directors and GMs in my job. Managers who work for every broadcast owner. I was pitching my content to a Nexstar GM trying…
I talk to a lot of news directors and GMs in my job. Managers who work for every broadcast owner. I was pitching my content to a Nexstar GM trying…
Liked by John Soppe
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When Larry David can’t find the Yankees game, legendary sportscaster Michael Kay is there to save the day. With Spectrum TV, customers can use the…
When Larry David can’t find the Yankees game, legendary sportscaster Michael Kay is there to save the day. With Spectrum TV, customers can use the…
Liked by John Soppe
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What does it take to lead 1,400 people across 91 markets? Our Chief Revenue Officer, Dan Callahan, recently joined the Lead Human podcast to sit…
What does it take to lead 1,400 people across 91 markets? Our Chief Revenue Officer, Dan Callahan, recently joined the Lead Human podcast to sit…
Liked by John Soppe
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Please join me in volunteering with Grace Institute by participating in Mock Interviews to help prepare program participants for the next step in…
Please join me in volunteering with Grace Institute by participating in Mock Interviews to help prepare program participants for the next step in…
Liked by John Soppe
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I'm excited to announce that I have accepted a position with DHL Supply Chain as a Transportation Compliance Analyst! I am incredibly grateful for…
I'm excited to announce that I have accepted a position with DHL Supply Chain as a Transportation Compliance Analyst! I am incredibly grateful for…
Liked by John Soppe
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Spectrum's got a game-changer for March Madness: Multiview in the Spectrum TV App! No more choosing just one game, now you can watch up to four at…
Spectrum's got a game-changer for March Madness: Multiview in the Spectrum TV App! No more choosing just one game, now you can watch up to four at…
Liked by John Soppe
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At Spectrum Reach, transparency and brand safety are at the core of our ad products and process. Earning TAG Platinum Status for another…
At Spectrum Reach, transparency and brand safety are at the core of our ad products and process. Earning TAG Platinum Status for another…
Liked by John Soppe
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The power of simple communication.☕️ I’ve been watching the brand missteps…and then the required resets…of some major companies like Nike, Cracker…
The power of simple communication.☕️ I’ve been watching the brand missteps…and then the required resets…of some major companies like Nike, Cracker…
Liked by John Soppe
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We’re pleased to welcome Nick Jeffery to Charter as our new Chief Operating Officer this fall. Nick’s deep experience in telecom and his passion for…
We’re pleased to welcome Nick Jeffery to Charter as our new Chief Operating Officer this fall. Nick’s deep experience in telecom and his passion for…
Liked by John Soppe
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Proud of the momentum we’re building at Spectrum Reach. As streaming reshapes the television industry, we’re not defending the past — we’re…
Proud of the momentum we’re building at Spectrum Reach. As streaming reshapes the television industry, we’re not defending the past — we’re…
Liked by John Soppe
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Terrifying, isn't it? We build media plans with the precision of a satellite launch, then attach creative that was approved because someone liked the…
Terrifying, isn't it? We build media plans with the precision of a satellite launch, then attach creative that was approved because someone liked the…
Liked by John Soppe
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Life in a small town. I took an early morning stroll today while visiting our daughter in Greeneville, TN. Grabbed coffee from a fantastic local…
Life in a small town. I took an early morning stroll today while visiting our daughter in Greeneville, TN. Grabbed coffee from a fantastic local…
Liked by John Soppe
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The most effective DAM RFPs reflect real workflows, not assumptions. By asking the right questions about findability, multi-market needs, brand presentation, content reuse, governance, and integrations, teams set the foundation for long-term success. A forward-looking approach ensures your DAM can scale with new brands, growing content volumes, and increasing automation demands. Read the blog to explore each question and strengthen your 2026 DAM RFP: https://hubs.la/Q040fkdb0 #DAMRFP #DigitalAssetManagement #ContentWorkflows #BrandExperience #TechStackIntegration
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Elevarus
🔧 7 Quick CRO Tweaks to Boost Your Website's Conversion Rate Small changes can lead to big wins. This guide shares actionable conversion rate optimization (CRO) tweaks you can implement fast—no complete redesign needed. 📣 In this article, you’ll learn: ✅ Simple layout & copy changes that drive results ✅ How to reduce drop-offs and improve engagement ✅ Tools to test and measure your CRO improvements 📚 Read the full guide here:
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Didier "DJ" Vallauri
This enhancement to our Commingle Guest Review Response service represents a significant step forward in helping our hotel clients increase their visibility across emerging AI-powered search platforms. As these platforms continue to evolve, our solution ensures hotels remain discoverable through strategic, intent-driven content.
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Premesh Purayil
Trading RFPs for APIs” is more than a catchy headline, it’s the roadmap for OOH’s next growth curve. RFPs were built for scarcity and manual negotiation. But today’s challenge is speed and transparency. An API-first approach means: - Real-time availability & pricing – Planners can experiment across 20 markets before lunch. - Embedded proof-of-play & audience data – Verification travels with the buy, not after it. - Open innovation – Standardized endpoints invite new tools, dashboards, and AI agents to plug in without bespoke integrations. The tech stack is ready; the mindset shift is what’s lagging. Kudos to Chris Gadek for pushing the conversation forward— keep building the platform future our buyers have been waiting for. 💡💪
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