About
The things most teams avoid are often the things that unlock growth. I build revenue…
Activity
9K followers
-
Kaylin Howell posted thisThe reps who are winning with AI aren't the ones using it the most. They're the ones who knew how to sell before they touched it. That might sound obvious but I don't think it is. There's a version of this technology story where the rep who automates everything wins. More touchpoints, faster sequences, bigger volume. And sure, activity goes up. But the reps I've watched actually close more are using AI for something quieter... just getting the repetitive work off their plate so they can show up better in the conversations that matter. More prep time before a call. A follow-up that actually references what the buyer said instead of a templated nudge. Enough mental space to notice when something feels off in a deal before it's too late to fix it. AI gave them an hour back. They spent it being more present, not more automated. The thing is, that only works if the fundamentals are already there. Vague ICP, AI gives you vague targeting. Inconsistent pipeline stages, forecasts get worse faster. Reps logging optimism instead of reality, and every insight the tool surfaces is built on a lie. The technology doesn't fix any of that. It just makes it visible in a way that's harder to explain away in a Monday morning meeting. The teams getting real results started by cleaning up the foundation... clear ICP, honest pipeline, reps who document what's true and then let AI do what it's actually good at. The prospecting. The sequencing. The pattern recognition no one had time for. What they kept for themselves was the conversation. Because that's still where customers are won. Are you seeing AI improve the quality of your pipeline, or mostly just the volume of it?
-
Kaylin Howell shared thisThis really resonates with me. As a working mom, this message hits close to home. I absolutely get energy from doing meaningful, impactful work and pushing myself professionally. But at the same time, I’ve learned how important it is to slow down and intentionally keep my kids and family at the center of it all. It’s not always easy to balance both worlds, and there are definitely moments of tension. But it is possible to build a successful career while still being present, engaged, and grounded at home. And honestly, one of the most powerful reminders is knowing you’re not alone. So many others are navigating (or have navigated) the same challenges, and that shared experience makes all the difference. Looking forward to this conversationKaylin Howell shared thisHonored to be invited to share at the upcoming Volume Virtual Summit by Captura! The topic of my session is "How to scale your business without losing yourself"! Looking forward to it! https://lnkd.in/emRT-fi5
-
Kaylin Howell posted this“Cold calling is dead.” I hear this a lot, usually right after someone tells me their team is making 80 dials a day and getting nowhere. Funny how that works. From what I’ve seen, cold calling isn’t dead. It’s just being done in a way buyers learned to ignore years ago. Most calls sound the same: no context, immediate pitch, and just enough desperation to land a meeting. Prospects can feel that from hello, so they do what we’d all do… they check out. The calls that actually work today feel different. They’re grounded in something real about the business, short enough to earn the next 30 seconds, and focused on starting a conversation instead of forcing a calendar invite. Example: Bad: “We help companies like yours improve efficiency. Do you have 30 minutes?” Better: “I noticed you’re hiring a wave of SDRs. That’s usually when outbound either clicks… or pipeline quality gets inconsistent. Which way is it going for you?” Notice the difference? No pressure, no assumption, and it’s easy for them to say “no.” Ironically, that’s what keeps the conversation going. Cold calling didn’t die. We just trained buyers to defend against bad ones. The teams willing to slow down, get relevant, and be okay hearing “no” are still booking meetings every day.
-
Kaylin Howell shared thisWould love to see you there!Kaylin Howell shared thisPicture day feeling more chaotic than it should? Join us for our next Captura Classroom with Roger P., founder of The Studio Pack, as we break down how to build a workflow that actually scales. Save your spot: https://bit.ly/3PX8jzv We’ll cover how to fix bottlenecks, improve your process, and create a calmer, more consistent picture day. 📅 Wednesday, April 29 🕛 12pm EST / 9am PST
-
Kaylin Howell reposted thisKaylin Howell reposted thisWe’re growing, and that means even more ways to help studios make more. Please join us in welcoming three new team members to Captura: 🎉 Emily Martin – Account Executive 🎉 David Tyson – Product Director 🎉Christian Gonzales – General Manager, Studio Ninja 🎉 MaryGrace Fagen – Manager of Technical Support Each of them brings valuable experience and a fresh perspective to our team. As Captura continues building an ecosystem for high volume photography studios, the people behind the work matter just as much as the technology. We’re excited to have Emily, David, Christian, and MaryGrace on this journey with us, and we can’t wait to see the impact they’ll make for our partnered studios. Welcome to the team! 🚀
-
Kaylin Howell posted thisI’ve seen a few different eras of selling over the years. There was the transactional phase where it was all about volume, speed, and closing the deal. Then we moved into the Experience Era where everything became about making it memorable, making it fun, and standing out at every touchpoint. And now? It’s shifted again. What actually stands out today is genuine connection. Not something overly produced or perfectly timed. Just real, human moments that show people they matter. A quick message A coffee catch-up A simple “thank you for making that happen” Especially now, when so much communication is automated, those small gestures hit differently. If you’re looking to build stronger relationships with your team, your clients, or your partners, don’t overcomplicate it. Start small this week. Do one thing that shows appreciation without expecting anything in return. You’ll be surprised how far that ripple travels.
-
Kaylin Howell reposted thisKaylin Howell reposted thisHeather from Watermark Photography says: • They upload with filters from the start • They track cameras, color, and subject flow • They send jobs out faster, without double-checking everything She’s happier. Less stressed. More confident in every job. That’s what it looks like to make more time. Want that kind of year? 👉 Book a demo: https://bit.ly/3OLsFuE
-
Kaylin Howell posted thisMost people think sales works like this: Product → Customer Build the product. Find the customer. Sell directly. But in many industries, that’s not actually how adoption happens. What I’ve been noticing more and more is that markets often look like this instead: Trusted ecosystem partner → Customer → Product Every industry has these hidden “distribution nodes”... the people or organizations customers already trust and rely on for advice. Customers rarely wake up and think: “What new platform should I evaluate today?” But they do ask things like: “What tools are other people using?” “What do you recommend?” “What works well with your workflow?” And when that question is asked, the answer often comes from someone already inside the ecosystem. It might be: - a vendor they currently depend on - a partner they work with daily - a peer network - an industry event - or someone who sees the operational pain before anyone else does Those trusted relationships quietly shape which products get introduced and which ones never even make it into the conversation. A lot of companies spend enormous effort optimizing: outbound ads list building messaging But sometimes the real unlock isn’t better prospecting. It’s asking: “Where do our customers already go for advice?” Find that node, and suddenly TOFU looks very different. Curious if others have seen similar patterns in their industries.
-
Kaylin Howell shared thisHope to see you there tomorrow!Kaylin Howell shared thisTomorrow, we’re breaking down what parents and schools are actually saying about school photography and what that means for pricing, participation, and growth next season. Not theory. Real feedback. Real trends. Real opportunity. Even if you can’t join us live, register and we’ll send the recording straight to your inbox. Bonus: You’ll also get our free pitch deck template to help you win more schools. Last chance to grab your spot: 👉 https://bit.ly/4cKhQmA
-
Kaylin Howell liked thisKaylin Howell liked thisThe yearbook creation process is a marathon. So there’s something special about holding a finished yearbook in your hands for the very first time. 📘 Every page tells a story. Every photo captures a memory that our schools and families will look back on for years to come. That’s why we care so deeply about every detail, from communication and customer service to the final printed book itself. To all of our amazing schools, thank you for trusting us to preserve your memories year after year. 💙🧡
-
Kaylin Howell liked thisCome join the fastest growing sales team in SaaS 🚀 with one of the best leaders I've had the pleasure of working with in Dan Vazquez
-
Kaylin Howell liked thisKaylin Howell liked thisThe future of restaurant operations is happening now, and we’re excited to be part of the conversation at the National Restaurant Association Show in Chicago. Loman AI will be at Booth #8426 all week meeting with restaurant operators, hospitality leaders, and technology partners to show how the industry’s leading Voice AI platform is helping restaurant owners handle the chaos of the phone while delivering a better guest experience. If you’re attending NRA, come stop by and meet the team!
-
Kaylin Howell liked thisKaylin Howell liked thisThe best way to start the SPOA week? MVP. Hear why from The Photo Guys. Join Captura June 22 in Raleigh for a day focused on what actually works, from increasing AOV and participation to simplifying workflows and scaling without bottlenecks. They’ll cover how studios are connecting their workflow, data, and sales to drive more revenue without more chaos. See everything they’re covering: https://bit.ly/4t3SaWQ Then, go and save your spot here: https://bit.ly/4u7iiAS
-
Kaylin Howell liked thisKaylin Howell liked this
-
Kaylin Howell liked thisKaylin Howell liked thisI'm very excited to share that I've just started as Chief Customer Officer at Constant Contact. After a break to resolve health issues, I am recovered, energized and thrilled to again be bringing technology to enable small businesses to enhance their operations. A big thank you to Frank Vella for bringing me on, and I look forward to working with him and the incredible team.
Experience
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
Education
Licenses & Certifications
Recommendations received
7 people have recommended Kaylin
Join now to viewExplore more posts
-
Chief
“Our average rep hits 50% of quota.” Oof. That's not a rep problem. It's a process problem. If your SaaS sales team's performance is consistently unpredictable, you’re missing real gaps in your ops. Reps manually scoring leads in outdated CRMs. No automation for routing or segmentation. Etc. AI can help, but before you add it to the mix, you need to define 4 things for every sales process: ⭕ Who is responsible for the process ⭕ What tools are used to execute, track, and facilitate the process ⭕ The value the process brings to the organization ⭕ The cost of the process Analyze these details and you can to identify gaps that AI can help close. Performance doesn’t break at the report. It breaks in the workflow. Fix the gaps first. Then AI can do what it’s supposed to: make the system even smarter. ➕ Follow for more insights on using AI in your SaaS ops.
-
Market Wavegen®
𝐖𝐡𝐲 𝐒𝐃𝐑𝐬 𝐒𝐡𝐨𝐮𝐥𝐝 𝐓𝐚𝐥𝐤 𝐋𝐞𝐬𝐬 𝐚𝐧𝐝 𝐋𝐢𝐬𝐭𝐞𝐧 𝐌𝐨𝐫𝐞 Most SDR conversations fail for one reason. They are optimized to push, not to understand. When reps lead with scripts, pitches, and premature value props, they miss the most important signal in the room. Buyer intent. 𝐖𝐡𝐚𝐭 𝐋𝐢𝐬𝐭𝐞𝐧𝐢𝐧𝐠 𝐀𝐜𝐭𝐮𝐚𝐥𝐥𝐲 𝐔𝐧𝐥𝐨𝐜𝐤𝐬 Clearer problem definition. Better qualification. Stronger handoffs to sales. Listening reveals timing, urgency, and internal dynamics that no talk track can surface. It turns discovery into insight, not interrogation. 𝐓𝐡𝐞 𝐁𝐞𝐡𝐚𝐯𝐢𝐨𝐫𝐚𝐥 𝐒𝐡𝐢𝐟𝐭 𝐓𝐡𝐚𝐭 𝐌𝐚𝐭𝐭𝐞𝐫𝐬 High-performing SDRs do not aim to impress. They aim to learn. They ask fewer questions, pause longer, and let buyers fill the silence. That is where real opportunity shows up. 𝐓𝐡𝐞 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐜 𝐓𝐚𝐤𝐞𝐚𝐰𝐚𝐲 If your SDR team is measured only on activity, they will keep talking. If they are measured on insight quality, they will start listening. #marketwavegen #SalesDevelopment #B2BSales #RevenueStrategy
-
BlueBird Sales LLC
Most technical deals don't die because the prospect said no. They die because you stopped following up. The data backs this up: - 80% of sales require 5+ touches to close - 44% of reps give up after one attempt The average sale needs 8 touchpoints before conversion. But here's what makes technical sales different. Your buyers aren't ignoring you because they're uninterested. They're ignoring you because they're buried in deadlines, firmware bugs, and manufacturing timelines. The follow-up that works isn't "just checking in." It's: → Sharing a technical insight related to their architecture → Referencing a specific constraint they mentioned → Connecting your solution to a problem they're actively solving Every touchpoint should prove you understand their world better than the last rep who gave up. This is how we approach persistence at Bluebird: each follow-up earns attention by adding value, not asking for it. #B2BSales #TechnicalSales #SalesStrategy #OutboundSales #GTMStrategy #SalesLeadership #EmbeddedSystems #IoT #RevenueGrowth
1 Comment -
Junix
Your SDRs are not the problem. The amount of manual work around research, personalization, and outreach is. Most SDR time goes into: Finding and verifying data Writing messages for hundreds of prospects Managing outreach volume manually That’s why outreach stays limited to 20–30 prospects a day. When this execution layer is handled by a system, something changes: Research happens instantly from hundreds of data points Personalization happens at scale without effort Outreach crosses 100+ prospects a day SDRs spend time where it actually matters — conversations and closing Same SDR. Different execution system. That’s what Sia is built for.
-
Clento AI
Why most SDR teams struggle to scale outreach We’ve seen it happen again and again: • SDRs spend 50%+ of their time on repetitive admin work • Leads go cold because follow-ups aren’t consistent • Outreach feels generic instead of personalized • Expensive tools pile up, but ROI doesn’t The result? Missed revenue opportunities. That’s where Clento AI SDR changes the game. Instead of adding more tools or headcount, Clento acts as your autonomous SDR team: 1. Automates prospecting & outreach 2. Personalizes at scale without sounding robotic 3. Follows up relentlessly until closure 4. Integrates seamlessly with your CRM The outcome? - Higher pipeline conversion - Consistent, quality meetings - Lower outreach costs The smartest sales teams aren’t just working harder. They’re working with AI that never drops the ball. Discover how Clento helps your sales team scale without the growing pains. #SalesAutomation #AISDR #TechForSales #SalesDevelopment #B2BSaaS #Clento
-
Altitude
Cold calling just got a data upgrade that changes the math. Cognism's 2025 data: verified contacts hit 13.3% answer rates. Warm AE calls? 14.4%. The gap collapsed. Not because reps got better at scripts. Because intent signals and verified data turned cold dials into warm opportunities. This isn't incremental. It breaks the "cold = low yield" assumption that shaped every outbound playbook for the last decade. If your call strategy still treats every prospect as equally cold, you're leaving pipeline on the table. The new constraint isn't willingness to dial. It's access to the right signals before you pick up the phone.
-
AudiencePlus (acquired by TechnologyAdvice)
Sales objections? Yeah, you’re going to get them. The question is: are your reps ready to handle them like pros? This Salesforce Objection Handling Template helps your team keep it calm, cool, and collected. It’s free. It’s useful. It’s not buried in a 20-page ebook. 📄 Grab the template: https://lnkd.in/gzGHh7Hj
-
Cognism
A problem SDRs face all the time... Outbound teams can easily spend 10-15 minutes bouncing between tabs just to get enough info to prepare for their next cold call. So, how do you cut the time and prep for your cold calls in just 15 seconds? It's simple: Let AI handle the prep, not the pitch. AI shouldn’t write your personality. But there's no reason it can't remove the busywork. This video shows exactly how to tackle this problem. Click here for the full play 👉 https://lnkd.in/esh-Pzag #ColdCalling #AI
-
Revic
The premise behind intent data made sense: track what buyers are researching and reach out at the right time. The reality? A firehose of signals with no context. Accounts that "surge" and go cold. Reps chasing intent scores they don't trust. We broke down why the model is failing and what's starting to replace it. Spoiler: it's not more signals. It's understanding the pain behind them. Read the full piece → https://hubs.la/Q046cJzF0
-
Growifyr
Your SDR team isn’t underperforming, Your outreach model is. When pipeline slows, leaders assume productivity issues More call blocks, More sequences, More activity targets But manual-first outreach scales effort, not precision The root cause is system fragmentation Lists are static, Messaging is generic, Signal data is disconnected from execution. So reps chase accounts that aren’t buying, while high-intent accounts receive the same templated noise Activity rises, Response quality drops, Pipeline decays quietly. Strategic insight: revenue consistency is driven by systemized signal orchestration — not human persistence When buying-stage data triggers outreach automatically and qualification logic filters engagement before meetings are booked, SDR output becomes leverage, not labor Most teams optimize rep behavior Precision systems optimize signal routing That shift is the difference between forced pipeline and engineered pipeline #B2BSaaS #SalesOperations #RevenueStrategy #OutboundStrategy #RevOps #PipelineEngineering
-
SOLVD.cloud
Your SDR agent can book meetings. Cool. But can it also answer product questions from a PDF you hand it? Here’s how to make that happen in Agentforce: 📄 Upload your product reference sheet as a PDF 🧠 Build a prompt in Prompt Builder using Flex template 🔗 Use dynamic free-text inputs (Product Name + Product Question) 📘 Attach your new prompt to a custom agent action 🎯 Add that action to your “Respond to Prospect” topic The result? Your SDR agent can now pull details directly from your reference doc — and reply in real-time like it’s product-trained. Ready to level up your AI sales assistant? ▶️ Watch the full demo: 🧪 Or check out SOLVD.cloud to learn more #Salesforce #AIagent #SDRautomation #Agentforce #Salesenablement #SOLVDcloud
-
Lunas Consulting
Most SDR dashboards track vanity metrics. Winners track 15 specific indicators that predict success before it happens. Activity volume tells half the story. 50-60 quality dials beat 100 rushed ones. Talk time matters more than dial count. 25-30 personalized emails outperform 40 generic blasts by 3-5x. Research time (60-90 minutes daily) determines relevance. Quality metrics reveal truth. Email reply rates below 3% signal messaging problems. Cold call conversion under 2% means script issues. LinkedIn acceptance below 20% indicates poor targeting. Meeting show rates under 80% expose weak qualification. Efficiency metrics predict scale. Time to first meeting should be under 14 days. Speed kills deals. Touches to meeting (target 6-8) reveals targeting precision. Cost per meeting ($300-600 typical) improves through conversion, not volume. The metric that matters most? Meeting to opportunity conversion. One SDR booking 10 meetings at 30% conversion destroys another booking 20 at 5%. Quality compounds. Volume doesn't. Top performers generate $5M+ pipeline annually versus $3M average. The difference? They optimize the right metrics while others chase activity quotas. Teams measuring systematically see 23% higher meeting rates year-over-year. Those tracking randomly see turnover. Which metric would transform your team's performance? Read our latest blog on the complete SDR playbook here: https://lnkd.in/enETiTbA #SDRMetrics #SalesMetrics #B2BSales #SalesPerformance #RevenueOps
Explore top content on LinkedIn
Find curated posts and insights for relevant topics all in one place.
View top content