Seth Shaw
Encinitas, California, United States
4K followers
500+ connections
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About
20+ years of global experience in fast-growth technology sales and sales management.…
Articles by Seth
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My "Top 4" to join InVision
My "Top 4" to join InVision
In the world of startups, the opportunities are vast and constantly changing. When I decided to join InVision, I…
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Why Recurring Revenue is Smart for Apple (And your Business Too)Jan 23, 2016
Why Recurring Revenue is Smart for Apple (And your Business Too)
Irrespective of the recent stock market tanking (although today is probably the start of "the great rally of 2016"..
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Signs Your Rep is Ready for ManagementDec 1, 2015
Signs Your Rep is Ready for Management
For Sales Directors and VPs, putting the best people in charge of sales teams is an important part of the job of…
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Building Your Startup's Sales Org: Poach or Promote?Oct 7, 2015
Building Your Startup's Sales Org: Poach or Promote?
When you’re rapidly scaling a sales organization, there’s a strong temptation to look for experienced, outside talent…
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8 Comments
Activity
4K followers
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Seth Shaw shared thisCongratulations to the Postal.com crew for launching the definitive off-line prospect engagement platform. Getting to buyers is tough, you need new channels, interrupt the pattern and #takeitoffline
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Seth Shaw shared thisGreat opportunity to make an impact with an amazing team!Seth Shaw shared thisHello network! We have kicked off a search for a stellar sales leader to help take our Large Accounts segment to the next level. Targeting the Bay Area/West Coast. I'm biased, but really can't say enough good things about the company, product, space, and opportunity. Please share! https://lnkd.in/e-4SsUep Come join the team: Liat Bycel, Seth Shaw, Jay Kim, Joe B.
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Seth Shaw shared thisI'm thankful for the opportunity to work with the amazing Airtable sales team! It doesn't get better than people first sales leaders like Liat Bycel, Sam Werboff, Kevin Ebert, Chris Kovalcik, Chris Mangakis, Brian Hagen who have a passion for developing people. If you're interested in joining us, Airtable is giving us the tools to do the "best work of our life" check out our careers page https://lnkd.in/gzCHGhrF - or DM me.
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Seth Shaw shared thisGreat opportunity for all innovative Digital Product and UX leaders to learn about scaling an Atomic Research system. Adela-Lia MUREȘAN highlights how Intuit has implemented their system and the impact to higher quality insights, enabling their team to make product and design decisions that drive impact for Intuit customers. #designresearch #digitaltransformation #design
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Seth Shaw posted thisI’m excited to announce that I’ve joined Airtable as Chief Revenue Officer. I'll be working with an AMAZING team to enable the next computer revolution: one where anyone — even without technical training — can create customized applications that fit their needs, build more interconnected teams and deliver amazing results. Lot's to do! If you're interested in a role in sales, success, support or operations, drop me a line...we're hiring.
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Seth Shaw shared thisCongratulations to my friends at Postal. Great award and validation of the performance of direct mail.Seth Shaw shared thisPostal.io wins High Performer in G2's Account-Based Execution Category! 🎉👏🏾 What a whirlwind of a year. According to a HubSpot study, 67% of brands leverage account-based marketing. Our customers who have been leveraging direct mail and gifting in tandem with their account-based strategy have seen exceptional results. The Postal team looks forward to more success stories to come as we work with our customers to continue building a world-class product! #sales #marketing
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Seth Shaw shared thisProud to be leading such an awesome team delivering value for our customers. On top of that, some extra recognition @InVision has been recognized by Forbes, Bessemer Venture Partners, and Salesforce Ventures in @Forbes 2019 #Cloud100 list 🎉 www.forbes.com/cloud100
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Seth Shaw shared this2 years ago I joined InVision because of the importance of well designed digital experiences and to help build a world class business. I’m proud of my team, I’m thankful for the opportunity, and excited for this validation of the business we’re building. Design makes everything possible!Seth Shaw shared thisWe have some BIG news: We raised $115 Million in our recent Series F funding! This means ⬇️ - More #InVisionStudio - More #InVisionDSM - More #InVisionCloud - More #DesignBetter - And beyond! https://invs.io/2Efs4LM
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Seth Shaw shared thisWe're hiring senior CSMs in SF and the Northwest. This is an awesome position to enable the best companies in the world to build amazing digital experiences with InVision. If you're for your next "best job ever" please join us. More JD details here:
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Seth Shaw liked thisSeth Shaw liked thisI’m happy to share that I’ve started a new position as Vice President Product Marketing at Pure Storage! I've been so busy I haven't had a chance to update my linkedIn! 😆 I'm 7 weeks in, drinking from the firehouse but loving every minute. The people are lovely, the products are amazing, the customers are innovative and passionate. Thankful to Matt Burr for bringing me into this great family and for my team for welcoming me with open arms and partnering with me on this journey. ❤️
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Seth Shaw liked thisSeth Shaw liked thisOver the last several months I’ve been consulting and advising early stage companies to build out their go-to-market teams and motions—and I’ve been loving it. That’s why I’m pumped to announce that I am now working with a new platform Intro. Check it out - you can connect with some serious talent for personalized advice over live video. I am a big fan. And starting today you can grab 1:1 time with me. I have 20+ years of experience building go-to-market teams and systems - (1) hiring world-class sales teams including helping scale InVision to over $100M, and (2) as an early stage investor and advisor, helping portfolio companies establish their first sales and customer success teams. If you’re building a sales or customer success team and have some questions, hit me up... I’ll be opening a number of slots over the next month- grab some time here: intro.co/ryanburke A call is perfect for you if you’re looking for advice on: ✔️ Building your foundational team ✔️ Who to hire and when to hire ✔️ How to find top talent by stage ✔️ Setting up frameworks for remote team management ✔️ Building and maintaining culture ✔️ International expansion Honored to be on Intro alongside world-class entrepreneurs like Andrew Chen, Kayvon Beykpour, and Jonathan Neman
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Seth Shaw liked thisSeth Shaw liked thisI’m always surprised when I hear from other marketers that three of the most critical marketing functions are either under-funded or non-existent on their teams. These are the three most under-hyped marketing teams that no marketing leader should live without: 1️⃣Project management, or PMO I’ve never had a true project management function before and I don’t know how I survived without it. At Calendly we have extremely experienced project managers who not only help us with the tactical execution of our campaigns but they: ➡️Drive our annual and quarterly planning ➡️Manage our weekly, monthly, and quarterly reporting on OKRs ➡️Proactively identify when Calendly’s marketing campaigns are about to go sideways and jump in to get them back on track ➡️Build templates and processes in Asana which is the nerve center of our team 2️⃣Analytics Ten percent of my headcount is dedicated to analytics. We also have an outside analytics agency that builds our multi-touch attribution models and works with the other parts of Calendly to create common data definitions and warehousing. It’s not the sexiest part of marketing but having good data and dashboards is the only way you can justify your marketing budget - unless you have magical unicorn CEOs and CFOs that don't care about ROI (and lucky you if that’s the case!). Good data also prevents non-demand gen teams from perpetrating random acts of marketing and enables every marketer to make smart decisions on where to invest their time and dollars. And all of our dashboards tie back to revenue, not leads or pipeline, since that’s actually what’s important to the business. 3️⃣Solutions marketing Our solutions marketing team is at the heart of almost all of our initiatives and yet many marketers I speak to build this function last or not at all. They’re experts on our customers in a way that goes beyond our product marketers’ knowledge, which enables them to create the most relevant and targeted solutions pages, sales enablement materials, webinars, and emails that speak to our customers’ needs rather than to our features and functionality. Solutions marketers are particularly critical in PLG orgs where we have a heterogeneous user base and we need customized full funnel materials for the handful of personas and industries that drive the majority of revenue. Otherwise you risk the content appealing to no one because you’re trying to appeal to everyone. Agree? Any additional teams I missed?
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Seth Shaw liked thisSeth Shaw liked thisHuge thank you to Postal for sponsoring our awesome swag at the SDRLeader.com Pipeline Pipeline Conference! Cotopaxi bags for everyone! Shout out Kiana Ghassemi Lauren Alt Kishpaugh and Erik Kostelnik for making it possible :)
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Seth Shaw liked thisSeth Shaw liked this6sense, who always shows up for you? After that party at #breakthrough23 last night the conference hall is mighty quiet! The coffee is flowing, come join Andrew Simon!
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Seth Shaw liked thisSeth Shaw liked this👋 As some may know, I made the decision to leave Airtable in Sept after 1.5 years of incredible experiences and growth, a week before an unexpected layoff. If you are looking for amazing CSMs, please message me! Before announcing the new venture I’ve been working on, I want to express my gratitude to my colleagues that made this next leap possible... --- 🍷 Strat West "Coastal Cabs" & CS: I'm beyond humbled to have learned from the extraordinary individuals across CS at every level. Each day, they showed remarkable dedication and the ability to deliver impact to our customers, our team, and our ever-evolving culture amidst radical change. I'm proud of hiring 3 of the TOP CSMs to join an already ELITE team (Cameron C. Connor McCloskey Kristen Easton. It felt like a lottery draft with all #1 picks, especially when Lila Cantor joined us after opening the UK office. We handled one of the largest territories by ARR, achieved some of the highest NDRs with some of the largest $$ ARR accounts at AT. Not possible w/o strong partnership w/ my Sales counterparts and their teams Alex Weinstein Joe Battle. What's more, it was incredible to witness the human growth. To see many of them start their family and balance so much as working moms (Kristen, Mace Menendez, Kara Davis, Ashley Weisz, Leslie Doyé García, etc) & dads (yes you P Koo). Leadership: To the leaders at Airtable, especially Seth Shaw, Howie Liu, Andrew Ofstad, Katie Lampe Jonathan Zifkin . Thank you for placing your trust in me and allowing me to contribute to Airtable's shift toward the Enterprise. I'm grateful for the opportunity to work alongside exceptional leaders like Telayah Sturdivant Julia Bard Tyler Stratton Naomi Mbakwe (she / her) Tracey Liss Telayah Sturdivant Pooja Raman Michael French Becky Kaplan Phillip Eaton The Product: None of would be here without the kick ass product, vision, and leadership. Thank you Peter Deng, Ilan Frank, Anthony Maggio. Airtable is, without a doubt, the most powerful low-code app development platform out there, and it boasts the most passionate ecosystem of builders, creators, and trailblazers. My journey with Airtable opened my eyes to the limitless possibilities of Enterprise software in the era of Citizen Dev. The FUN Projects: During my time at Airtable, I had the privilege of co-creating the "Airtable Change Management Framework," with Steven Ramirez that evolved into the defacto approach and is now the "Roll Out Airtable to Your Team” Webinar. Additionally, I co-authored the blueprint for a successful "Airtable Enterprise Deployments Plan" with many other cross functional minds. 🎉 And too many others...thank for the memories, cheers! CC: Owen McClave Nelson Wang David Reinfeld Jon Harbison Amanda Felson Tony Granados Stephanie (Rancourt)Richardson Kat Jackson Giovanni Briggs Vince Bonanno Victoria Titus Andrew Busse
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Seth Shaw liked thisSeth Shaw liked thisHello LinkedIn, as a person who doesn’t post here much, I will try to keep this short and sweet. First, a quick update on my career, after 9,5 awesome years at Wrike I left the company back in April. I needed a break, I needed to reset and recharge. A lot of things happened over the last 3 years and I felt like I needed to slow down and put something on pause. Second, I am beyond grateful for my journey at Wrike. I started when there were only around 65 people and witnessed an amazing growth and was part of it. The early days of Wrike Dublin will always be among the most favorite memories of my life. The friendships I’ve created, and the connections I’ve built. Every step of the way I had an opportunity to learn and grow. So I want to say thank you to everyone at Wrike with whom I was lucky to work! So finally, after 4 wonderful months of exploring the world, meeting with friends, and starting some fun and meaningful projects, I am back. And I am open to new opportunities in Customer Success, Professional Services, Enablement. If you know anyone who is looking for a team player who is passionate about delivering the best service to the clients, could you please share my contacts with them? Thank you and have a wonderful day! Natalia
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“Seth is one of the best executives I’ve had the privilege to work for and see in action, and I’m grateful for my personal and professional growth under Seth’s guidance. He has a unique view of things that allow him to think very strategically at a high level yet be able to act and recommended very tactical approaches. Seth is one of the only executives I’ve seen make time to get into the weeds of the business and help sales reps close big deals when it mattered most. His approach and charisma would leave customers and sales reps alike in awe. Seth’s full view of the entire business is nothing short of amazing. He was very involved in every aspect, from providing the best on-boarding experience, customer success and support, to the sales process and methodology used by front line sales reps, and even product roadmap and aligning those needs to current and prospective customer needs. Seth is a true business maven and I would be hard pressed to find someone that is more experienced, skilled, dedicated and driven to help the business AND the people within it succeed. Wrike’s growth was due in large part to Seth’s vision and leadership and I’d be happy to rejoin Seth at the next juncture of our careers. ”
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