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Articles by ★Kathy
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Is your sales compensation aligned to your business?
Is your sales compensation aligned to your business?
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It's okay to change compensation
It's okay to change compensation
Has your compensation plans changed with your business challenges?
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Just Approved!
Just Approved!
I am very excited to announce that I am now approved to offer a 50% discount on Sales Scaling engagement for…
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Does Belichick have a win plan today?
Does Belichick have a win plan today?
It’s always tough to lose/trade a star player – let alone some outstanding teammates who are out..
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What Does Bill Belichick And The New England Patriots Have To Do With Sales?
What Does Bill Belichick And The New England Patriots Have To Do With Sales?
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Sales Tips
Sales Tips
Here's some useful sales tip for you and your teams. This is one of the most popular blogs for Sales Xceleration…
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★Kathy Yenke, Fractional/Interim CRO★ shared thisSo sorry to hear the news. Bob's legacy will continue especially with your leadership Gerry.★Kathy Yenke, Fractional/Interim CRO★ shared thisWith hearts full of love and gratitude for a life beautifully lived, we share the news of our founder Robert “Bob” Benard’s peaceful passing. Starting with a small team of just three in the early days, he grew C.N. Wood into a nearly 200-person organization, outlasting countless competitors who changed hands or closed their doors. He treated employees, customers, and vendor partners like family, always guided by a simple principle: do the right thing for the customer, and everything else will follow. His quiet generosity touched so many lives—helping customers launch their businesses, anonymously funding Christmas for families in need as a secret Santa, and supporting others who never knew his role. He cherished time with so many friends and his beloved family, especially the peaceful moments shared up at the lake. Our hearts go out to his family during this difficult time. We are deeply grateful for his legacy and remain committed to upholding the values he built this company on—putting customers first, maintaining a strong family culture, and always doing what's right particularly when it is difficult to do. We will carry his vision forward as a customer-first organization with the same warmth and integrity for the next 60+ years and beyond. We Thank you all for your support as we honor Bob’s memory together. Visiting Hours: Thursday, March 5th 3pm – 7pm Funeral: Friday, March 6th 11am Sullvan Funeral Home 43 Winn St. Burlington, MA 01803 Overflow parking at St. Margarets Church, 111 Winn St. Burlington with a shuttle
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★Kathy Yenke, Fractional/Interim CRO★ shared thisJust renewed my CRO accreditation with Pavillion. It is a great community for sales and marketing leaders to network and stay current. #ProfessionalDevelopment #Networking #Sales #Marketing
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★Kathy Yenke, Fractional/Interim CRO★ reacted on thisI'm looking forward to participating in this AI event for SMB. Come join me! Sales Xceleration®★Kathy Yenke, Fractional/Interim CRO★ reacted on thisJoin SX Advisor ★Kathy Yenke, Fractional/Interim CRO★ for an evening of learning, sharing, and networking, designed exclusively for business leaders who seek practical AI applications and meaningful peer interactions in today's B2B SMB landscape. 📅 When: Wednesday, March 27th ⏰ Time: 6 - 8:30pm EDT 📍 Location: Weston Art & Innovation Center, 356 Boston Post Road Weston, MA 02493 Register here 👉 https://hubs.la/Q02m6L-00 This event is not just about understanding AI's potential; it's about making it work for your organization. Engage with a handpicked panel of industry veterans and thought leaders in sales, marketing, human resources, cybersecurity, and tech, in a dialogue that's both enlightening and grounded in real-world applications. #BostonEvents #AI #SalesLeadership
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★Kathy Yenke, Fractional/Interim CRO★ shared thisI'm looking forward to particpating in this AI event for SMB. Come join me! Sales Xceleration®★Kathy Yenke, Fractional/Interim CRO★ shared thisJoin SX Advisor ★Kathy Yenke, Fractional/Interim CRO★ for an evening of learning, sharing, and networking, designed exclusively for business leaders who seek practical AI applications and meaningful peer interactions in today's B2B SMB landscape. 📅 When: Wednesday, March 27th ⏰ Time: 6 - 8:30pm EDT 📍 Location: Weston Art & Innovation Center, 356 Boston Post Road Weston, MA 02493 Register here 👉 https://hubs.la/Q02m6L-00 This event is not just about understanding AI's potential; it's about making it work for your organization. Engage with a handpicked panel of industry veterans and thought leaders in sales, marketing, human resources, cybersecurity, and tech, in a dialogue that's both enlightening and grounded in real-world applications. #BostonEvents #AI #SalesLeadership
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★Kathy Yenke, Fractional/Interim CRO★ shared thisAmy- You make some great points. It's important that as a consultant you are aligned with the organization at all levels and become part of the team. A kickoff of the engagement with clear guidelines communicated with the introduction about the consultant's role for the organization is a great way to start.★Kathy Yenke, Fractional/Interim CRO★ shared thisBringing a consultant or outside partner into your business can lead to conflicts; those conflicts often end up on my desk. Want to learn how to prevent those relationships from resulting in a mediation? I share a few tips in this video. I'd love to hear from my consulting and outside partner colleagues like Barry Horwitz ★Kathy Yenke, CSL★ Kevin Cuozzo Kevin Hallinan Kimberly (Kim) Calvi Lea Macchiaroli Michael Cifor about whether my observations and suggestions match with their real world experiences. If you've got a situation in your business or workplace that's bothering you, message me or comment below and I'll highlight some ways to prevent it from becoming a bigger issue in another installment. #consulting #conflict #workplace #communication #mediation
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★Kathy Yenke, Fractional/Interim CRO★ shared thisAs an outsourced VP of Sales, we help clients find the path to the next level of revenue Here's a good exampleBuilding a Sustainable Sales Strategy for Accelerated Growth: Technology Case StudyBuilding a Sustainable Sales Strategy for Accelerated Growth: Technology Case Study
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★Kathy Yenke, Fractional/Interim CRO★ shared thisWay to go Kristian! Those stats are impressive and I know your service works! #overacieve #resultsdriven #appointmentsetting★Kathy Yenke, Fractional/Interim CRO★ shared thisWanna see a real sales stat that will blow your mind? So far, in the month of May our Targeting Agents have sent over 11,000 emails on behalf of our clients. Those 11,000 emails were opened over 12,000 times, there isn't another sales agency on the planet that can even get close to those numbers. Period. Atlas MKE - The Appointment Setting Company achieves over a 100% open rate on cold emails and we do it every day. Other companies? 10-15% and they go bananas. Does your sales partner get anywhere close to 100% engagement rate? We do, and we've got the data to back it up. #businessforgood #sdr #salesdevelopment #coldcalling
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★Kathy Yenke, Fractional/Interim CRO★ shared thisGood One Rich!
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★Kathy Yenke, Fractional/Interim CRO★ shared thisIs your sales compensation aligned to your business?Is your sales compensation aligned to your business?
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★Kathy Yenke, Fractional/Interim CRO★ liked this★Kathy Yenke, Fractional/Interim CRO★ liked thisThrilled to be ramping up here digiM! I’m delighted to share the team's latest work on using Generative AI for pharmaceutical structure synthesis, recently published in Nature Communications (Nature Portfolio). We’re helping formulation scientists and process engineers with a Microstructure Digital Twin approach -- essentially simulating months of sample manufacturing and physical trials in just hours. It’s a game-changer for saving both time and API material, by studying a few example images to realistically synthesize a digital twin. The paper covers some fascinating applications, like predicting percolation thresholds and de-risking scale-up (specifically for long-acting implants). If you're curious about how this fits into your R&D workflow, I’d love to chat! Check out the paper here: https://lnkd.in/e6WJhb4v #Microstructures #GenerativeAI #PharmaInnovation #DigitalTwin #digiMIn silico formulation optimization and particle engineering of pharmaceutical products using a generative artificial intelligence structure synthesis method - Nature CommunicationsIn silico formulation optimization and particle engineering of pharmaceutical products using a generative artificial intelligence structure synthesis method - Nature Communications
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★Kathy Yenke, Fractional/Interim CRO★ liked this★Kathy Yenke, Fractional/Interim CRO★ liked thisI’m excited to share that I’m starting a new position as Media Strategist at iHeartMedia! As a long-time audio enthusiast, I am thrilled to return to the world of radio broadcasting and continue to develop my skills in media planning. I'm humbled to join a stellar team. Thank you to everyone who has supported me on this journey!
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Education
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Licenses & Certifications
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Certified CRO (Chief Revenue Officer)
Pavilion
IssuedCredential ID lp_89_12_25708_1682018053_Pavilion University - Learning Plan Certificate -
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Integrity Solution Selling
Integrity
IssuedCredential ID Certified Implementer
Volunteer Experience
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Fundraising
Sudbury Public Schools
Various fundraising activities to help support the local town school systems and sports programs
Organizations
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Vistage Group
TA Vistage Group
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11 people have recommended ★Kathy
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Fred Diamond
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6 Comments -
Steve Johnson
Underperforming or unfocused, under-managed, and mis-motivated? Reset or replace your sales team? 1-Refocus on Real Outcomes -->Qualified appointments set that lead to qualified proposals and closed revenue 2-Raise & Hold the Standard -->Weekly deal planning in private, scorecards and performance reviews in public If the actions of your team members rise to the clarity of your new expectations, keep them. If not, find people who will. Reset or Replace. #SalesLeadership #ScalingSales #RevenueGrowth
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Glenn Clowney
B2B Sales Tips: Quantify the Value (vol. 1) Want to close more B2B deals? Watch my new video series on B2B Sales Tips! Learn why you should quantify the benefits of your solution, qualify opportunities, identify and use best practices, and learn storytelling keys that win more clients. Watch now and level up your sales game! Each video is under 1 minute, and we focus on an actionable strategy that helps you connect with decision-makers and prove the worth of your solution. Let’s tackle this together! www.ROI-Calc.com or glenn@ROI-Calc.com #B2BSales #SalesTips #GTMStrategy #B2BSaaS
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Jay Eibler
Preparation wins deals. Now there’s a smarter way to practice sales conversations anytime, anywhere. 💬⚡ Sandler AI Roleplay Coach delivers adaptive, real-world scenarios and instant feedback to help sellers improve fast. It’s an effective way to build confidence, consistency, and coaching at scale. Anytime, anywhere. 🎥 See it in action: https://lnkd.in/eCy75UVr #SalesRoleplay #SalesCoaching #SalesSuccess
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Mark Wilchynski
🚀 Harness Unscripted and recent AI enhancements are coming to Boston next Tuesday, September 16!! Next Tuesday, over 230+ senior technology, engineering, and DevOps leaders will gather at The Newbury Hotel in Back Bay to tackle some of the most urgent challenges and opportunities shaping our industry. 🔑 Executive Topics on the Table: * Agentic AI & the future of software delivery * AI in the SDLC – real enterprise use cases * Driving developer productivity & experience at scale * Cloud adoption, optimization & resiliency * Balancing speed with security & governance 🎤Executive Leaders Joining the Conversation: * Synchrony * Citizens * Amazon Web Services (AWS) * Takeda * InterSystems * The Hartford * State Street * athenahealth * Progress * Cars Commerce …and more 🤖 The Big Reveal: Harness AI Harness is introducing AI agents across the full software lifecycle, enabling: * Faster, safer CI/CD, GitOps, IaC & DevOps automation * Resilience & quality at scale with AI-driven testing & chaos engineering * Stronger security posture & supply chain protection * Smarter cost management & engineering insights 👉 Read more on the AI announcement: https://lnkd.in/eM3g-zQM 🌟 Why Join Us? This isn’t just another conference. It’s a private, executive-level forum to: * Exchange perspectives with peers leading digital transformation * Hear authentic stories from some of the world’s largest enterprises * Understand how AI is reshaping software delivery today 📌 Register now & view the full agenda: https://lnkd.in/erkeHpuA 🙌 Looking forward to seeing you in Boston on September 16. #devops #AI #agenticAI #modernization #cloud #transformation #networking #conference #Harness #events #platformengineering #resilience #security #DORA #developerexperience #productivity
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Roger Wentworth
Preparation wins deals. Now there’s a smarter way to practice sales conversations anytime, anywhere. 💬⚡ Sandler AI Roleplay Coach delivers adaptive, real-world scenarios and instant feedback to help sellers improve fast. It’s an effective way to build confidence, consistency, and coaching at scale. Anytime, anywhere. 🎥 See it in action: https://lnkd.in/eRJQrpdq #SalesRoleplay #SalesCoaching #SalesSuccess
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Jay Mathis
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Seth Marrs
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