“Andrew was a very instructive mentor throughout my internship at CST. To introduce me to the details and skills necessary for the internship, he prepared numerous instructional materials and introductory projects to acclimate me to different ideas utilized within the marketing and commercial space. His availability and accessibility was always incredible, where any question I asked would be answered within hours, if not minutes. Andrew also scheduled frequent meetings to solidify and regularize communication, which ensured clear and accurate communication for any projects we collaborated on. The strategies Andrew implemented in developing the projects for my internship were top-notch, where a great deal of thought was put into shaping my projects to have the greatest impact towards CST’s marketing goals.”
Andrew Capobianco
Winthrop, Massachusetts, United States
5K followers
500+ connections
About
At Cell Signaling Technology, my role as an SEO/SEM Specialist II revolves around…
Activity
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We're celebrating World Book Day with our favourite free spirit 💚📚👒
We're celebrating World Book Day with our favourite free spirit 💚📚👒
Liked by Andrew Capobianco
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Had to get the moment with Adobe CEO Shantanu Narayen before he heads out the door after nearly 20 years — and before he heads up the elevators at…
Had to get the moment with Adobe CEO Shantanu Narayen before he heads out the door after nearly 20 years — and before he heads up the elevators at…
Liked by Andrew Capobianco
Experience
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Blueview Media Production
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Education
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Salem State College
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Activities and Societies: Communications, Salem State Log
Communications Major
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Licenses & Certifications
Volunteer Experience
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Walker
Jimmy Fund Marathon
- Present 13 years 9 months
Children
7 Years in a row
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Theater Collection Volunteer
Jimmy Fund
- Present 16 years 11 months
Children
Volunteer for the Jimmy Fund theater collections 8 years in-a-row.
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Volunteer Web Designer / Developer
Habitat for Humanity
- Present 6 years 3 months
Social Services
Create PayPal Accounts for Websites for Purchasing Goods to Support the South Shore Habitat for Humanity.
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Fundraising for Nonprofits
Self Employed Musician
- Present 2 years 9 months
Arts and Culture
I donate all my profits from playing music bi-weekly, I host an Open Mic Night as an Independant Contractor at a popular Live Music Venue in Winthrop.
Courses
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Internet Marketing (Harvard Extension School)
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Journalism II
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Urban Sociology
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Writing for Media
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Projects
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Cell Signaling Technology© | Landing Pages Organic Search Engine Optimization
Organic Search Engine Optimization of Landing Pages through Modification of Title & Description <meta> Tags
Other creatorsSee project -
Cell Signaling Technology | Lab Expectations Blog - SEO
Organic Search Engine Optimization Improvements through Optimized Title & Description <meta> Tags
Other creatorsSee project -
BPA-PRG Google Ads Search & Performance Max Campaigns
See projectThere are 2 Purposes of the Creation
1. To increase awareness of popular products in association with our eCommerce activity
2. To launch Performance Max Campaigns -
Proteomics Analytical Services | Google Ads Search Campaign
Request Proteomics Sevices Information Submissions Increase, followed by complete Performance Max Campaign Additions
Other creatorsSee project -
Gem Gravure Organic Search Optimization and Google Ads Campaigns
- Present
See projectOrganic Search and Google Ads Search & Remarketing Campaigns for Marking and Coding Company Located in Hanover, MA & Nixa, MO.
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Thrive Networks Google AdWords Paid Search
- Present
See projectPay per click for Thrive Networks, Boston Based I.T. Management Company
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Stephen Delia - Board Certified Plastic Surgeon
- Present
See projectWebsite Search Engine Optimization
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Stefano's Landscaping Search Engine Optimization
- Present
See projectHandler all Local Search, Social Media Marketing, Blog Creation and Reporting.
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Boston Tattoo Convention Organic SEO
See projectAdded to Google Search Console, New Meta Tags Written, Alt Tags Added, Backlinks Created,
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Fit Feminist Blog Empowering Women to Live Fit and Happy
See projectInformation Architect for Woman's Fitness Blog
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B. Stimpson Movers Company Website
See projectComplete Website Build, Article Creation, Content Creation, Wordpress.
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Cleary Cohen P.C. Search Engine Marketing
See projectSearch Engine Optimization, Google Ad Words & more.
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Boch Honda Organic Search Optimimization
1. Keyword Optimization
a. Creation of custom keyword list
b. Re-write title tags
c. Re-write description tags
d. Create 10 key alt tags monthly
2. Creation of Internal (on-site) links
a. Links will consist of an anchor text, one of our keywords, the link will point to another page within the website that is related to the anchor text/keyword
3. Google Maps Optimization
a. Geo-Tagging of 10 images monthly
b. Re-structure places page
c. Coupons/rebates to be…1. Keyword Optimization
a. Creation of custom keyword list
b. Re-write title tags
c. Re-write description tags
d. Create 10 key alt tags monthly
2. Creation of Internal (on-site) links
a. Links will consist of an anchor text, one of our keywords, the link will point to another page within the website that is related to the anchor text/keyword
3. Google Maps Optimization
a. Geo-Tagging of 10 images monthly
b. Re-structure places page
c. Coupons/rebates to be transferred to Google Offers
4. Local Directory Submissions
a. Mittcom will submit dealerships to 10 directories per month
b. Yelp, City Search, Local.com, Hot Frog, etc…
c. Add specials, geo-tagged images, optimized citations
5. Content Creation
a. We will create 1 SEO friendly article per month for each dealership
i. Content will be place on a new page, created by Howard and his team, and placed under the “Dealership” tab. This will essentially act as a blog. Search Engines love content, and the more relevant content that we can put on each site, the better.
b. Articles will be created around the focus of the dealership (Honda, Toyota, or Used Cars)
c. Articles will have an emphasis on keywords that we are trying to rank on.
6. Reporting
a. We track and report the following
i. Website Traffic
ii. Keyword growth
iii. Google Maps Traffic
iv. Goal Conversions
Other creatorsSee project -
Boch Toyota Organic Search Optimization
1. Keyword Optimization
a. Creation of custom keyword list
b. Re-write title tags
c. Re-write description tags
d. Create 10 key alt tags monthly
2. Creation of Internal (on-site) links
a. Links will consist of an anchor text, one of our keywords, the link will point to another page within the website that is related to the anchor text/keyword
3. Google Maps Optimization
a. Geo-Tagging of 10 images monthly
b. Re-structure places page
c. Coupons/rebates to be…1. Keyword Optimization
a. Creation of custom keyword list
b. Re-write title tags
c. Re-write description tags
d. Create 10 key alt tags monthly
2. Creation of Internal (on-site) links
a. Links will consist of an anchor text, one of our keywords, the link will point to another page within the website that is related to the anchor text/keyword
3. Google Maps Optimization
a. Geo-Tagging of 10 images monthly
b. Re-structure places page
c. Coupons/rebates to be transferred to Google Offers
4. Local Directory Submissions
a. Mittcom will submit dealerships to 10 directories per month
b. Yelp, City Search, Local.com, Hot Frog, etc…
c. Add specials, geo-tagged images, optimized citations
5. Content Creation
a. We will create 1 SEO friendly article per month for each dealership
i. Content will be place on a new page, created by Howard and his team, and placed under the “Dealership” tab. This will essentially act as a blog. Search Engines love content, and the more relevant content that we can put on each site, the better.
b. Articles will be created around the focus of the dealership (Honda, Toyota, or Used Cars)
c. Articles will have an emphasis on keywords that we are trying to rank on.
6. Reporting
a. We track and report the following
i. Website Traffic
ii. Keyword growth
iii. Google Maps Traffic
iv. Goal Conversions
Other creatorsSee project -
MITTCOM Company Website
See projectLaunched new website for MITTCOM, New England's 14th largest advertising agency.
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Right Turn Website Redesign
- Present
Laid out the wire frame and set architecture regarding conversion enhancements for a new site to be completed on a Word Press Platform. New Site launched Summer 2012.
Other creatorsSee project -
Boch Honda Norwood PPC
CTR's of 10+ for New England Automotive Dealership, small budget, high conversion rate, high ROI.
Other creatorsSee project -
Boch Toyota Norwood Paid Search
See projectPaid Search for Boch Toyota Norwood, consisted of Search Network and Display also.
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Turner Hill Golf Club Paid Search
Direct Response Paid Search and Local Search for New England Private Club. Able to get CPA down 75% over 6 month period.
Other creators -
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Asset International Pay per Click
See projectCreated and maintained Google AdWords campaign for online publication , Asset International's subscriptions.
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Cell Signaling Technology Internal Linking Refinement 2023
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Working on individual keyword rankings by strategically adding internal links.
Recommendations received
4 people have recommended Andrew
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Thank you to Sheneika Simmons for a wonderful session yesterday on grant writing in our #SchoolLunchAndLearn Series. Next month, we close out our…
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Join Sheneika Simmons and the rest of the #SchoolLunchandLearn Series crew tomorrow (May 21) at 12:00 EST as we explore the very important and often…
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My oh my, Martech. 15,000 and counting. https://lnkd.in/eBMi2ynw And btw, it was ME who first coined Scott Brinker the Godfather of Martech…
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Someone interview ME. Finally. About time someone gets MY thoughts. Thanks, Mission North and Christopher Heine.
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Looking forward to facilitating a session at the New York State Network for Youth Success #empoweryouthsuccess conference today. No matter what field…
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Vegas: The city that never .... stops smoking cigarettes. 1999 clubbing-clothes vibes, for sure. 🚬 🕺 Went there this week for the Medallia…
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We are all so connected to healthcare experiences, naturally. It is so great to see leaders like Jennifer Carron Passon, MSOM, CPXP in patient…
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