Genefa Murphy, PhD

Genefa Murphy, PhD

San Jose, California, United States
10K followers 500+ connections

Join to view profile

About

Passionate business leader, with nearly 20 years of global experience across various…

Articles by Genefa

See all articles

Activity

Join now to see all activity

Experience

  • JFrog Graphic

    JFrog

    Sunnyvale, California, United States

  • -

    San Jose, California, United States

  • -

    San Francisco Bay Area

  • -

    San Francisco Bay Area

  • -

    California, United States

  • -

  • -

    California, United States

  • -

    Santa Clara, CA

  • -

  • -

    Sunnyvale

  • -

    Sunnyvale, California

  • -

    Sunnyvale, CA

  • -

    Sunnyvale, CA

  • -

    Sunnyvale, CA

  • -

    Sunnyvale, CA

  • -

  • -

  • -

  • -

    Birmingham, United Kingdom

Education

  • Swansea University / Prifysgol Abertawe Graphic

    Swansea University / Prifysgol Abertawe

    -

    -

    3 years researching the determinants of User Acceptance of New Technology in the airline industry with a focus on Self Service Technologies.

  • -

    -

Publications

  • Modeling Organizational Virtualness in the Airline Industry An Empirical Investigation

    Association for Information Systems 2009 Proceedings. Paper 731

    In an era of rapid technological innovation, conducting business is no longer solely reliant upon traditional boundaries and conventional communication patterns. Organizations may make use of ICT, collaborative ventures, and digitized business environments. Consequently, researchers and practitioners are increasingly concerned with understanding what characteristics are necessary to succeed as a virtual organization. In contributing to the understanding of these contemporary aspects of modern…

    In an era of rapid technological innovation, conducting business is no longer solely reliant upon traditional boundaries and conventional communication patterns. Organizations may make use of ICT, collaborative ventures, and digitized business environments. Consequently, researchers and practitioners are increasingly concerned with understanding what characteristics are necessary to succeed as a virtual organization. In contributing to the understanding of these contemporary aspects of modern business, this study employs an existing but untested model, and extends it by including the concept of trust. The resulting model was empirically examined and the results used to propose how organizations can best leverage today's technological environment for competitive gain.

    Other authors
    • Michael D.Williams
    • Yogesh Dwivedi
    See publication

Honors & Awards

  • Brand of the Year Award

    Race Media Awards

    Recognizes the brand with the most impactful and creative marketing campaign within motorsport.

  • Elite 18 Customer Led CMOs 2023

    Influitive

    The Elite 18 customer-led CMOs list is comprised of executives who place budget, headcount, and technology behind their customer-led programs, prioritize their customer-first strategies, and openly share how they are succeeding by putting their customers’ journeys at the center of their marketing efforts with their peers and the market at large.

  • Women of the Channel

    CRN

    CRN honors women whose channel expertise and vision are deserving of recognition in the industry.

  • Women in Technology

    Aragon Research

    This award reflects the achievements of women who have demonstrated outstanding
    personal and professional growth and significantly contributed to the technology
    industry.

  • Gold & Silver Winner Telly Awards

    The Telly Awards

    The Telly Awards was founded in 1979 to honor excellence in local, regional and cable television commercials and has since evolved to recognize leadership and excellence in non-broadcast video, television programming and digital video (web series, VR, 360 and beyond). The Telly Awards annually showcases the best work created within television and across video, for all screens. Receiving over 12,000 entries from all 50 states and 5 continents!!

  • CRN Women of the Channel

    CRN

    The CRN® editorial team selects the honorees to celebrate a list of exceptional women acclaimed for their contributions to channel advocacy, growth, thought leadership, and dedication to the IT channel.

  • Best in class winner - Interactive Media Awards 2013

    Interactive Media Awards

    HP Software's web experience was awarded the 2013 Best In Class award for new global web experience in the Computer Software category.

    The IMA’s highest honor, Best in Class honorees are chosen for excellence in design, content, feature functionality, usability, standards compliance, planning and execution. In order to win this award level, HP Software's web site had to successfully pass through a comprehensive judging process, achieving optimal marks in each of their judging criteria -…

    HP Software's web experience was awarded the 2013 Best In Class award for new global web experience in the Computer Software category.

    The IMA’s highest honor, Best in Class honorees are chosen for excellence in design, content, feature functionality, usability, standards compliance, planning and execution. In order to win this award level, HP Software's web site had to successfully pass through a comprehensive judging process, achieving optimal marks in each of their judging criteria - an achievement only a fraction of sites in the IMA competition earn each year. There were 34 submissions for the 2013 award and now HP Software joins previous winners such as Disney, Nascar and Conde Nast.

Languages

  • Italian

    -

Organizations

  • CMO Council North America Advisory Board

    Council Member

    - Present

    The Chief Marketing Officer (CMO) Council is the only global network of executives specifically dedicated to high-level knowledge exchange, thought leadership and personal relationship building among senior corporate marketing leaders and brand decision makers across a wide range of global industries. The CMO Councils 16,000+ members control more than $1 trillion in aggregated annual marketing expenditures and run complex, distributed marketing and sales operations worldwide. In total, the CMO…

    The Chief Marketing Officer (CMO) Council is the only global network of executives specifically dedicated to high-level knowledge exchange, thought leadership and personal relationship building among senior corporate marketing leaders and brand decision makers across a wide range of global industries. The CMO Councils 16,000+ members control more than $1 trillion in aggregated annual marketing expenditures and run complex, distributed marketing and sales operations worldwide. In total, the CMO Council and its strategic interest communities include more than 60,000 global executives in more than 110 countries covering multiple industries, segments and markets. Regional chapters and advisory boards are active in the Americas, Europe, Asia Pacific, Middle East, India and Africa. The councils strategic interest groups include the Coalition to Leverage and Optimize Sales Effectiveness (CLOSE), Mobile Relationship Marketing (MRM) Strategies, LoyaltyLeaders.org, CMOCIOAlign.org, Marketing Supply Chain Institute, Customer Experience Board, Digital Marketing Performance Institute, GeoBranding Center and the Forum to Advance the Mobile Experience (FAME). www.cmocouncil.org

  • The CMO Club

    Member

    - Present

    The CMO Club provides a best in class global community, digital platform, programs and events for marketers to connect and be inspired like never before.

  • Forbes Communication Council

    Member

    - Present

    Forbes Communications Council is an invitation-only organization for senior-level communications and public relations executives.

Recommendations received

23 people have recommended Genefa

Join now to view

More activity by Genefa

View Genefa’s full profile

  • See who you know in common
  • Get introduced
  • Contact Genefa directly
Join to view full profile

Other similar profiles

Explore more posts

Explore top content on LinkedIn

Find curated posts and insights for relevant topics all in one place.

View top content

Add new skills with these courses

See all courses